Santiago Iniguez De Onzono – författare

Executive education is a billion dollar industry that has the potential to transform individual and organizational performance, but in too many cases the decision whether or not to lavish it upon any given manager comes down to whether the fear that they will leave if you don’t spend money on them is greater than the fear that they will leave if you do.

Given that the future of your business, or your career, depends on developing your managerial talent to its fullest potential isn’t it time we took a serious look at how do you design and deliver an executive education program that is fit for purpose?

Santiago Iñiguez is Dean of the prestigious IE Business School in Madrid – one of the world’s leading providers of executive education. From the impact of MOOCs to the evolution of new multi-dimensional strategic alliances between companies and a diverse range of international education suppliers, institutions, and consultancies, Iñiguez looks at how the future of executive education is changing to meet the needs  and wants of top managerial talent.

Part of the solution, Iñiguez argues, is to balance the technical, analysis-based “engineering” training that forms the basis of many senior managers’ initial study, with a more rounded, integrated approach that includes learning derived from the humanities, such as art and history.

Illustrated with fascinating examples drawn from interviews with some of the most influential figures in business education and corporate training around the World, Iñiguez’s book delivers a unique perspective and valuable insights on what it takes to deliver world-class corporate training.

Globalization has been a key force in the development of business in recent decades. But with nationalism on the rise in Europe, the United States and elsewhere, the future of global trade and international business has been thrown into doubt.

In this new and challenging context, innovative companies have the opportunity not only to find new ways to operate across borders, but also to help forge a new system of relations between people of different nationalities and cultures.

This book features a collection of case studies that illustrate how companies from different corners of the globe are succeeding in reaching out to distant customers, stakeholders and partners. It features inspiring examples of leaders who are actively developing imaginative ways to connect across continents. It is a vital reference tool for companies that plan to continue operating globally or to expand their international presence.

A clarion call for the renewed relevance and importance of globalized business, this book suggests a future where companies can contribute positively to achieving sustainable growth and a fairer distribution of wealth across the globe.