Sophia Mueller-Bryson – författare

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1 produkter

1. 

   Dynamics of International Advertising

   Theoretical and Practical Perspectives

   Av Barbara Mueller, Sophia Mueller-Bryson

   Häftad, 2026

   632 kr

   Lägg i varukorg

   Now in its fourth edition, Dynamics of International Advertising highlights the unique challenges marketers face in developing and implementing successful international advertising campaigns. With a balance of theoretical and practical perspectives, this edition takes the reader inside the dynamics …