Spring H. Han – författare

This book includes lessons and insights from the hospitality management approach of Japanese sustainable organizations, as well as philosophical underpinnings and numerous business practice examples.

This book includes lessons and insights from the hospitality management approach of Japanese sustainable organizations, as well as philosophical underpinnings and numerous business practice examples.

This open access book is geared towards providing insights and stimulating new thinking about the changing nature of services, service work and workers, and service experiences during and after the COVID-19 pandemic in 2020, particularly focusing on digital service technology.

This book adds to the discussion from Volume 1 by providing insights and stimulating new thinking about the changing nature of services and marketing, service work and workers, and service experiences during and after the COVID-19 pandemic in 2020, particularly focusing on services marketing.