Stephan Schiffman – författare

Master proven sales techniques and outperform the competition with The Ultimate Book of Sales Techniques—your go-to guide for cold calling, lead generation, closing the sale, and building long-term client relationships.The secrets of breakout selling! Using his thirty years of experience training corporate sales forces, Stephan Schiffman has put together a collection of the most essential techniques for succeeding in the field. From getting leads and cold calling to establishing a solid relationship and closing the deal, Schiffman covers everything you need to know in order to improve your performance and make the sale. Inside this book, you'll find his proven sales philosophy, which includes such elements as: Sales don't happen unless questions are asked.An objection is an opportunity in disguise.A salesperson's responsibility is to help the client solve a problem.No one ever made a good sale by interrupting a client. Whether you're new to the field or looking for a quick refresher, you will finally be able to beat out the competition and take your career to the next level with The Ultimate Book of Sales Techniques!

The definitive guide to cold calling success!For more than thirty years, Stephan Schiffman, America's #1 corporate sales trainer, has shown millions of salespeople how to close a deal. In this newest edition of Cold Calling Techniques (That Really Work!), he'll show you why cold calling is still a central element of the sales cycle and where to find the best leads. Updated with new information on e-mail selling, refining voice-mail messages, and online networking, his time-tested advice includes valuable discussion points that you'll need to cover in order to effectively present your product or service and arrange a meeting. Schiffman teaches you how to use his proven strategies to:Turn leads into prospectsLearn more about the client's needsConvey the ability to meet the client's demandsOvercome common objectionsWith Cold Calling Techniques (That Really Work!), 7th Edition, you'll watch your performance soar as you beat the competition and score a meeting every time!

From America’s #1 sales trainer--the ultimate closer's guide for selling services

Stephan Schiffman--the acclaimed author of The 25 Habits of Highly Successful Salespeople and other top-selling sales books--applies his proven strategies to help you get the edge in one of the most challenging but potentially rewarding categories in the sales game. In Secrets of Selling Services, Schiffman teaches you how to:

Build your communication skillsListen to your clientsSell a personal relationshipBoost your confi denceCreate client confi denceDeliver quality customer service

Schiffman arms you with winning ways to price, position, and present business services as products that solve problems--thereby overcoming buyer resistance to committing to products that they cannot see or touch.

Whether the product is accounting, legal advice, IT services, sales training, or any other service, you'll learn how to sell more of it in the Secrets of Selling Services.

"The only goal you cannot achieve is the one you have not yet recognized." More than twenty years ago, entrepreneur Stephan Schiffman launched his own business -- D.E.I. Management Group Inc. -- and built it into a major financial success. Since then Schiffman has taught more than 300,000 salespeople his internationally acclaimed methodology for high-efficiency selling. Now Schiffman reveals his innovative business-building strategies -- from conceptualization to cashing out -- in one complete and concise guide written specifically for the entrepreneur. Combining his revolutionary, user-friendly approach with real-life examples of his methods at work, Schiff man guides you through the four critical "threshold experiences" all entrepreneurs must cross to be successful. STARTING OUT -- the most important early issues and key questions: How to know if you have what it takes to be your own boss How much capital you need to begin The pros and cons of franchises, manufacturing startups, service startups, and buying existing businesses BRANCHING OUT -- making the most of your resources: Why you are your own best asset How to track progress -- and focus on goals How to create your own niche in the marketplace How to manage money, people, and time FINDING OUT -- knowing your customers, and your marketplace: How to sell -- even if you're a non-salesperson The advantages and disadvantages of direct marketing, advertising and publicity Understanding the sales cycle and maximizing profit GROWING UP -- the keys to managed change and growth: Why growth is costly, but worth it How to change with your business When to sell the business -- and for how much Strategies for moving on -- and attacking the next challenge Whether you're just thinking about starting a business, or have already taken the plunge, Make It Your Business is an essential resource you can use daily. Complete with information on obtaining financing, a concise guide to interviewing potential employees, and long-term planning tools, it will ease your company's growing pains while helping you build the business of your dreams.

"25 Sales Mistakes is essential for any professional or organization committed to sales excellence."--Michael A. Berman, Chief Operating Officer, Outside VenturesIn the newest edition of this valuable manual, Stephan Schiffman offers updated advice to salespeople about getting prospects and making the sale. It's not just what you do--it's what you don't do:Don't sell against a competitorDon't be satisfiedDon't stop getting ideasDon't use boilerplate proposalsDon't overuse e-mailThe book also includes a new introduction and updated text. Schiffman offers salespeople the kind of advice--from listening to the client to following up on the sale--that has made him the best corporate sales trainer today. With Schiffman's book in their pocket, salepeople can avoid common blunders and make the sale.

Times are tough all over. Wall Street is shivering and consumer confidence is dropping like a rock. Yet it's possible for the enterprising salesperson to still gain prospects, sign new clients, and close the deal. All it takes is persistence, energy, some new thinking, and the advice of Stephan Schiffman, American's top corporate sales trainer. Schiffman shows you how to:Treat customers individuallyMake life easier for customers in bad timesShow that bad times won't last foreverReorient their thinking now to prepare for the futureAcross America, the sales landscape is changing swiftly. But even in an economic downturn, salespeople can survive—and thrive! The key to success is to learn how to sell when no one is buying.