Steven Haines – författare

Grab the all-you-need reference and manage your products effectively and efficiently

Now, product managers at every level can have an authoritative, one-stop reference to strategizing, introducing, and managing products at their fingertips. The Product Manager’s Desk Reference uses the progression of the practitioner across the career cycle as well as the progression of the product across its life cycle to establish clear guidelines as to what must be done, when, by whom, and with what level of expertise.

FORGE A POWERFUL STRATEGY TO BECOME A PRODUCT MANAGER WHO DELIVERS RESULTS

The world of business is moving at breakneck speed. More is being demanded of everyone--with fewer resources than ever. In no profession is this more apparent than Product Management.

Written by one of today''s leading Product Management thought-leaders, Steven Haines, The Product Manager''s Survival Guide provides best practices, practical on-the-job advice, and a step-by-step blueprint for succeeding in Product Management. Whatever your level of experience--whether you''re a novice product manager or seasoned Product Management leader--you’ll find everything you need to make consistent positive impacts on your business.

With this practical guide in your hands, you have the most powerful tool available for increasing your productivity quickly and dramatically--in a way that is noticeable and measurable.

The Product Manager''s Survival Guide is conveniently organized into four sections:

The only way to excel as a product manager is to develop a strategy for the long run. Start formulating one now and you will be well ahead of your competition--internally and externally. The Product Manager''s Survival Guide gives you the tools and insight you need to start putting the pieces in place now--so you can succeed well into the future.

Three E-Books in One

The Product Manager''s Desk Reference

Whether a business sells tangible goods or services, product management holds a critical position in the organization''s pursuit of profits. Because traditional departmental roles continually evolve, and because the business climate is so competitive, the job of product manager has become exceedingly critical—yet it remains very complex. The Product Manager''s Desk Reference is the first book to lay down a comprehensive body of knowledge for this critical function, and it is the only book that can effectively guide product managers so that they can establish and build a successful career in product management.

Here, product management expert and practitioner Steven Haines clearly illustrates the entire product life cycle, from beginning to end. This outstanding work is packed with an array of best practices and helpful hints which are critical to the efficient management of products.

The Product Manager''s Survival Guide

The Product Manager''s Survival Guide provides best practices, practical on-the-job advice, and a step-by-step blueprint for succeeding in Product Management. Whatever your level of experience--whether you''re a novice product manager or seasoned Product Management leader--you’ll find everything you need to make consistent positive impacts on your business.

With this practical guide in your hands, you have the most powerful tool available for increasing your productivity quickly and dramatically--in a way that is noticeable and measurable.

Managing Product Management

Does your company use Product Management to its fullest potential?

In Managing Product Management, Steven Haines lays the groundwork for moving Product Management out of a supporting role and establishing it as a vital, strategic partner with other business functions. He provides a solid, implementable framework that takes you step-by-step through a process that will transform your company in profound ways.

Whatever your business sells, product management is one of the most important functions in the organization''s pursuit of profits. With everexpanding globalization and increasingly fierce competition, the stakes are higher than ever--and the room for error narrower than ever.

Introducing a brand-new Product Management Life Cycle (PMLC) model, The Product Manager''s Desk Reference, Second Edition, provides the knowledge, tools, and insight you need to establish yourself as a cutting-edge product manager who contributes measurably to your company''s success.

In this fully revised edition of the definitive product management guide, veteran product management thought leader and practitioner Steven Haines clearly illustrates the entire product life cycle, from beginning to end. The Product Manager''s Desk Reference is packed with an array of best practices and helpful hints that are critical to the efficient management of products.

Written for practitioners by a practitioner, The Product Manager''s Desk Reference explains how to:

The Product Manager''s Desk Reference embodies everything "product management." It is a comprehensive, versatile, must-have resource for anyone who works in any company, in any industry, who seeks to successfully and profitably market and manage products and services.

PRAISE FOR The Product Manager''s Desk Reference:

"There are some books that are destined to become classics in their field. The Product Manager''s Desk Reference by Steven Haines is one of those books. Anyone working not just in product management but also marketing and business development should take the time to read and absorb the comprehensive body of knowledge that Steven has organized around product management." -- AMANDA NOZ, Head of Positioning and Messaging, Alcatel-Lucent

"Steven has done an excellent job of bringing a standard definition of the roles and responsibilities of this ''accidental profession'' to the industry, and has provided a path along with tools to improve your skills within the product management profession." -- BRIAN WEBER, Manager of Product Management, Thomson Reuters

"Steven Haines covers this multifaceted topic in a systematic manner that makes the book easy to navigate. His groundbreaking proposal that product management become a formal discipline is an accurate reflection of the acute need for these skills in the business community." -- DAN O''DAY, Senior Director, Product Management, Thomson Reuters

"From now on, this book will stand as an important reference point for all product management teams." -- MARK ELLIOTT, Vice President, Product Management, Smiths Detection

"The Product Manager''s Desk Reference is a practicial guide to the activities fi rms need to engage in to build the discipline of product management. When actively utilized, the Desk Reference promotes consistency and standardization of methodology, which in turn leads to repeatable process, good decision making, and positive outcomes. This is an incredibly valuable resource." -- DEBORAH LORENZEN, Chief Operating Officer, BNY Mellon University

Brought to you by Penguin.How to Go to Work is a practical guide to equip you with everything you need to know to choose and achieve the career you want. The world of work is changing faster than ever before and it can feel overwhelmingly competitive out there.That''s why Lucy Clayton, a founding CEO, and Steve Haines, an education policy advisor, have compiled and distilled the most valuable advice you can get on how to jumpstart your career and shortcut the competition. They have interviewed successful people from across all industries to help you:-Find the right work experience and internships to get you through the door-Present your best self online and in person-Ace applications and interviews-Gain confidence, authority and resilience -Navigate the ups and downs of starting your first jobHow to go to Work will equip you with the skills you need to thrive in whatever job or career you choose.© Lucy Clayton 2020 (P) Penguin Audio 2020

Whether you’re an experienced employee in a first time managerial role or a complete business novice, this guide has everything you need to excel in your field

Written in a style designed to help you grasp concepts quickly and effectively, The New Manager’s Survival Guide provides the information and tools you need to create a solid team, department, or company. It helps you advance your career by covering the nuts and bolts of managing a business, which is not often taught in business classes and which even experienced managers sometimes need to brush up on.

You will learn the ins and outs of management, including understanding organizational design, building and utilizing teams, using data to make smart decisions, crafting strategy, creating product plans, and managing people up, down, or across organizational lines. In addition, the book provides new tools for supervisory managers who aren’t familiar with the important practice of coaching. Plus, a self-assessment instrument helps you determine your knowledge level beforehand, so you can skip the parts you have already mastered and/or focus more deeply on practices you need work on.

Pro Java EE 5 Performance Management and Optimization features proven methodology to guarantee top-performing Java EE 5 applications, and explains how to measure performance in your specific environment. The book also details performance integration points throughout the development and deployment lifecycles that are crucial for application success.

For quality assurance and preproduction stages, this book guides you through testing and optimally deploying your Java EE 5 applications, with a focus on assessing capacity and discovering saturation points. It defines the concept and application of wait-based tuning—one of the most effective approaches to application server tuning.

The book also helps you assess and improve the health of your applications upon deployment. The topics covered include trending, forecasting, and capacity assessing and planning. When production issues arise, you''ll be armed with troubleshooting methodology and solutions to common problems that have been observed in real-world environments. This book even guides you through the creation of a formal Java EE 5 performance management plan customized to your environment to help you interpret and react to changing trends in usage patterns.