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E-bok
PDF, Engelska, 1995970 kr
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Consumer magazines aimed at women are as diverse as the market they serve. Some are targeted to particular age groups, while others are marketed to different socioeconomic groups. These magazines are a reflection of the needs and interests of women and the place of women in American society. Changes in these magazines mirror the changing interests of women, the increased purchasing power of women, and the willingness of advertisers and publishers to reach a female audience.This reference book is a guide to women's consumer magazines published in the United States. Included are profiles of 75 magazines read chiefly by women. Each profile discusses the publication history and social context of the magazine and includes bibliographical references and a summary of publication statistics. Some of the magazines included started in the 19th century and are no longer published. Others have been available for more than a century, while some originated in the last decade. An introductory chapter discusses the history of U.S. consumer women's magazines, and a chronology charts their growth from 1784 to the present.
Inbunden, Engelska, 1995
911 kr
Skickas inom 10-15 vardagar
Consumer magazines aimed at women are as diverse as the market they serve. Some are targeted to particular age groups, while others are marketed to different socioeconomic groups. These magazines are a reflection of the needs and interests of women and the place of women in American society. Changes in these magazines mirror the changing interests of women, the increased purchasing power of women, and the willingness of advertisers and publishers to reach a female audience.This reference book is a guide to women's consumer magazines published in the United States. Included are profiles of 75 magazines read chiefly by women. Each profile discusses the publication history and social context of the magazine and includes bibliographical references and a summary of publication statistics. Some of the magazines included started in the 19th century and are no longer published. Others have been available for more than a century, while some originated in the last decade. An introductory chapter discusses the history of U.S. consumer women's magazines, and a chronology charts their growth from 1784 to the present.
Inbunden, Engelska, 1996
911 kr
Skickas inom 10-15 vardagar
Throughout American history, women have worked in reform organizations, informal community groups, and consciousness-raising societies to change their neighborhoods, their states, and their nation. To accomplish social change, women have needed to communicate effectively among themselves and with society as a whole. Throughout the 19th and 20th centuries, women created numerous periodicals to address social, political, and economic issues. Many of these were short-lived newsletters, while others continue to be published today.Through entries on more than 70 individual periodicals published in the 19th and 20th centuries, this reference traces the history of women's involvement in many of the social, political, and economic issues in the United States. From abolitionism to temperance, from moral reform to birth control, from suffragism to anti-suffragism, from pacifism to feminism, this reference surveys a wide range of social movements. Entries are arranged alphabetically and each is written by an expert contributor. Each entry overviews the history of the periodical and provides circulation and related information. The entries close with selected bibliographies, and the volume concludes with a chronology and a general bibliography.