Thomas Coskeran – författare

Economics does not have to be intimidating. This book, complete with case studies and key facts, forms a course which will take you from beginner or intermediate level to being a competent economist. This book includes: simple step-by-step explanations, to help you grasp new topics or those that have previously confused you; highlighted key ideas, to help your understanding; 'Dig Deeper' ideas to help you go further; and end of chapter fact-checks to help you embed your learning and improve your confidence - all in one great value book so you don't need any separate workbooks or coursebooks. Chapters include: How markets work; how consumers behave; how firms behave; how markets distribute incomes; why markets fail; government intervention in markets; measuring the economy's size; money's role in the economy; macroeconomic objectives; achieving full employment and stable prices; achieving sustainable economic growth; the economy and the rest of the world; globalization and regional trading blocs.ABOUT THE SERIESThe Complete Introduction series from Teach Yourself is the ultimate one-stop guide for anyone wanting a comprehensive and accessible entry point into subjects as diverse as philosophy, mathematics, physics, Shakespeare and practical electronics. Loved by students and perfect for general readers who simply want to learn more about the world around them, these books are your first choice for discovering something new.

Economics is a huge subject, and this book is the perfect place to start. Designed specially for undergraduates, it includes features such as questions that may come up in exams, quotes from leading theorists that you can use in your essays, and case studies providing real-life examples. The book is written by Dr Thomas Coskeran, a lecturer at Durham University School of Business, who has been an advisor to both HM Treasury and the NHS. This really is the only book you need to start getting great results in economics.

Understanding economics just got easierThe defining economic event of recent times - the global financial crisis of 2008 - was good for economists. That might sound crass but the truth is it stimulated interest in the subject by showing how important economic concerns are to our lives. Get the economy wrong and things we take for granted start to fall apart. It's a lesson that applies especially to those working in business, who, more than most, need to understand the subject. This book will help you by showing how economics can be useful for you in business, explaining economic ideas you might not have had time to explore previously and stimulating an interest in economics that encourages you to further study. Each of the seven chapters in Business Economics In A Week covers a different aspect of economics:- Sunday: Economics and your business- Monday: The wonderful works of the market- Tuesday: Businesses in the market- Wednesday: Knowing your consumers- Thursday: The limits of the market- Friday: Business strategies and government macroeconomic policy- Saturday: Surviving the international economy