Thuraya Farhana Hj Said – författare

This book provides an insightful exploration of agribusiness entrepreneurship in the dynamic landscape of the global economy. Targeted at agribusiness researchers, agricultural scientists, finance professionals, and consultants, the thematic focus encompasses agricultural and business entrepreneurship, production and consumption dynamics, ethical considerations, impact investments, and disruptive technologies such as Bitcoin, digital ventures, cryptocurrency, and blockchain.

Addressing the principles governing innovative business models, the text delves into the multifaceted realm of entrepreneurship in agriculture, with a specific emphasis on Sustainable Development Goals (SDGs) and the integration of science, technology, engineering, and mathematics (STEM) in agribusiness. The book underscores the pivotal role of agripreneurs in driving agricultural activities, employing mechanization, irrigation, and modern farming technologies to augment production. It navigates the complexities of rural entrepreneurial activity, considering factors like location, natural resources, social capital, and information technologies.

Furthermore, the book investigates the necessity for an entrepreneurial culture in agriculture, citing its potential to alleviate challenges, create employment opportunities, curb rural-to-urban migration, and enhance national income. Through a pragmatic lens, it explores the educational processes required for farmers to develop entrepreneurial and organizational skills, emphasizing the significance of such skills in fostering sustainable development.

A comprehensive examination of entrepreneurship in agriculture, this book stands as an indispensable resource for those seeking a nuanced understanding of agribusiness dynamics, the integration of innovative technologies, and the role of entrepreneurship in shaping the future of agriculture.