Timothy Heppell – författare

David Cameron was leader of the Conservative Party (2005-16) and Prime Minister of the United Kingdom (2010-16). His legacy may be one of the most significant of any post-war British prime minister. But did he have a distinctive political strategy, and if so how should we characterise it? This book provides a new and distinctive interpretation of ‘Cameronism’, focusing on the twin themes of modernisation and manipulation.Heppell identifies three core aspects of Cameron’s modernisation strategy: his attempts to detoxify the image of the Conservative Party; his efforts to delegitimise the Labour Party by blaming it for the financial crisis and austerity; and Cameron’s use of the ‘Big Society’ narrative as a means of reducing the perceived responsibilities of the state. Manipulation is explored in relation to the Coalition Government and the exploitation of the Liberal Democrats, on policies such as austerity, tuition fees and electoral reform. Finally, the book examines Cameronism in relation to current challenges to the existing political order: Brexit, Scottish independence, and the rise of populism. This timely book is essential reading to those interested in British party politics and Prime Ministerial leadership.

The means by which the Conservative Party have determined their party leadership has produced some of the most dramatic political theatre of the last four decades. The disputed succession to Harold Macmillan and the discrediting of the magic circle, the procedural changes designed to evict Edward Heath, the brutal political assassination of Margaret Thatcher, the bizarre resignation and immediate re-election of John Major, the putsch against lain Duncan-Smith and the ritual acclamation of Michael Howard, only to have him replaced by the unexpected election of David Cameron have demonstrated the capacity of the Conservatives for political intrigue.In this new evaluation Timothy Heppell assesses the way in which the Conservative Party have determined their leadership since the 1960s. By considering the events that led to each leadership election, the candidates standing and their campaigning strategies, he explains how and why respective victors were elected.He argues the Conservatives have been maladroit when constructing their electoral procedures, they have returned unexpected party leaders, many of whom were to suffer from crises of legitimacy and accusations that they were default leaders. He observes how the dominance of ideology, as a destabilising influence on incumbents and a voting determinant in leadership elections, has been immensely disadvantageous to post-Thatcherite Conservatism.Rather than empowering incumbents to project their leadership credentials outwards to the electorate and against their Labour counterpart, successive post-Thatcherite Conservative party leaders have been forced to look inwards, devoting crucial time to the complexities of intra-party management and the threats against them from rivals from within the parliamentary party. Heppell concludes by asking whether the undisputed mandate and ideological pragmatism of David Cameron indicates that the Conservatives are learning from these mistakes in their own recent past.

The change in the method of selecting the Labour Party leader, from an elite parliamentary ballot to a mass participatory Electoral College, which occurred in 1981 was ideologically motivated. However, the strategy of the Left to enhance the accountability of the incumbent party leader to the wider Labour movement, and the Left's chances of securing an ideological succession in the party leadership failed. Drawing together debates on the method of party leadership selection and the ideological positioning of leadership candidates, this book examines each leadership election since 1963 as a means of charting the decline of the left within the Labour Party. Given the bypassing of the Electoral College to appoint Gordon Brown in 2007, and the debates surrounding his authority and legitimacy as Labour Party leader thereafter, this book offers a comprehensive and timely examination of Labour Party leadership elections from Wilson to Brown which will be invaluable for scholars of British Politics and the history of the Labour Party.

This book examines the political oratory, rhetoric and persona of Margaret Thatcher as a means of understanding her justifications for ‘Thatcherism’. The main arenas for consideration are set piece speeches to conference, media engagements, and Parliamentary orations. Thatcher’s rhetorical style is analysed through the lens of the Aristotelian modes of persuasion (ethos, pathos, logos). Furthermore, the classical methods of oratorical engagement (deliberative, epidictic, judicial) are employed to consider her style of delivery. The authors place her styles of communication into their respective political contexts over a series of noteworthy issues, such as industrial relations, foreign policy, economic reform, and party management. By doing so, this distinctive book shines new light on Thatcher and her political career.

Specialists in Conservative Party politics examine the effectiveness of the Cameron led coalition. The contributors examine Cameron as leader and Prime Minister; the Conservatives' modernisation strategy; the level of ideological coherence in 'liberal conservatism'; and the impact of the coalition on a range of policy areas and on 'New' Labour.

David Cameron was leader of the Conservative Party (2005-16) and Prime Minister of the United Kingdom (2010-16). His legacy may be one of the most significant of any post-war British prime minister. But did he have a distinctive political strategy, and if so how should we characterise it? This book provides a new and distinctive interpretation of ‘Cameronism’, focusing on the twin themes of modernisation and manipulation.Heppell identifies three core aspects of Cameron’s modernisation strategy: his attempts to detoxify the image of the Conservative Party; his efforts to delegitimise the Labour Party by blaming it for the financial crisis and austerity; and Cameron’s use of the ‘Big Society’ narrative as a means of reducing the perceived responsibilities of the state. Manipulation is explored in relation to the Coalition Government and the exploitation of the Liberal Democrats, on policies such as austerity, tuition fees and electoral reform. Finally, the book examines Cameronism in relation to current challenges to the existing political order: Brexit, Scottish independence, and the rise of populism. This timely book is essential reading to those interested in British party politics and Prime Ministerial leadership.

David Cameron was leader of the Conservative Party (2005-16) and Prime Minister of the United Kingdom (2010-16). His legacy may be one of the most significant of any post-war British prime minister. But did he have a distinctive political strategy, and if so how should we characterise it? This book provides a new and distinctive interpretation of ‘Cameronism’, focusing on the twin themes of modernisation and manipulation.Heppell identifies three core aspects of Cameron’s modernisation strategy: his attempts to detoxify the image of the Conservative Party; his efforts to delegitimise the Labour Party by blaming it for the financial crisis and austerity; and Cameron’s use of the ‘Big Society’ narrative as a means of reducing the perceived responsibilities of the state. Manipulation is explored in relation to the Coalition Government and the exploitation of the Liberal Democrats, on policies such as austerity, tuition fees and electoral reform. Finally, the book examines Cameronism in relation to current challenges to the existing political order: Brexit, Scottish independence, and the rise of populism. This timely book is essential reading to those interested in British party politics and Prime Ministerial leadership.

This book is available as open access through the Bloomsbury Open Access programme and is available on www.bloomsburycollections.com.This book offers a comprehensive and accessible study of the electoral strategies, governing approaches and ideological thought of the British Conservative Party from Winston Churchill to David Cameron. Timothy Heppell integrates a chronological narrative with theoretical evaluation, examining the interplay between the ideology of Conservatism and the political practice of the Conservative Party both in government and in opposition. He considers the ethos of the Party within the context of statecraft theory, looking at the art of winning elections and of governing competently. The book opens with an examination of the triumph and subsequent degeneration of one-nation Conservatism in the 1945 to 1965 period, and closes with an analysis of the party's re-entry into government as a coalition with the Liberal Democrats in 2010, and of the developing ideology and approach of the Cameron-led Tory party in government.

This book is available as open access through the Bloomsbury Open Access programme and is available on www.bloomsburycollections.com.This book offers a comprehensive and accessible study of the electoral strategies, governing approaches and ideological thought of the British Conservative Party from Winston Churchill to David Cameron. Timothy Heppell integrates a chronological narrative with theoretical evaluation, examining the interplay between the ideology of Conservatism and the political practice of the Conservative Party both in government and in opposition. He considers the ethos of the Party within the context of statecraft theory, looking at the art of winning elections and of governing competently. The book opens with an examination of the triumph and subsequent degeneration of one-nation Conservatism in the 1945 to 1965 period, and closes with an analysis of the party's re-entry into government as a coalition with the Liberal Democrats in 2010, and of the developing ideology and approach of the Cameron-led Tory party in government.

This book is available as open access through the Bloomsbury Open Access programme and is available on www.bloomsburycollections.com.This book offers a comprehensive and accessible study of the electoral strategies, governing approaches and ideological thought of the British Conservative Party from Winston Churchill to David Cameron. Timothy Heppell integrates a chronological narrative with theoretical evaluation, examining the interplay between the ideology of Conservatism and the political practice of the Conservative Party both in government and in opposition. He considers the ethos of the Party within the context of statecraft theory, looking at the art of winning elections and of governing competently. The book opens with an examination of the triumph and subsequent degeneration of one-nation Conservatism in the 1945 to 1965 period, and closes with an analysis of the party''s re-entry into government as a coalition with the Liberal Democrats in 2010, and of the developing ideology and approach of the Cameron-led Tory party in government.

The means by which the Conservative Party have determined their party leadership has produced some of the most dramatic political theatre of the last four decades. The disputed succession to Harold Macmillan and the discrediting of the magic circle, the procedural changes designed to evict Edward Heath, the brutal political assassination of Margaret Thatcher, the bizarre resignation and immediate re-election of John Major, the putsch against lain Duncan-Smith and the ritual acclamation of Michael Howard, only to have him replaced by the unexpected election of David Cameron have demonstrated the capacity of the Conservatives for political intrigue.In this new evaluation Timothy Heppell assesses the way in which the Conservative Party have determined their leadership since the 1960s. By considering the events that led to each leadership election, the candidates standing and their campaigning strategies, he explains how and why respective victors were elected.He argues the Conservatives have been maladroit when constructing their electoral procedures, they have returned unexpected party leaders, many of whom were to suffer from crises of legitimacy and accusations that they were default leaders. He observes how the dominance of ideology, as a destabilising influence on incumbents and a voting determinant in leadership elections, has been immensely disadvantageous to post-Thatcherite Conservatism.Rather than empowering incumbents to project their leadership credentials outwards to the electorate and against their Labour counterpart, successive post-Thatcherite Conservative party leaders have been forced to look inwards, devoting crucial time to the complexities of intra-party management and the threats against them from rivals from within the parliamentary party. Heppell concludes by asking whether the undisputed mandate and ideological pragmatism of David Cameron indicates that the Conservatives are learning from these mistakes in their own recent past.

This book explores the political and intellectual significance of Edward Heath’s leadership of the Conservative Party. It contains a series of original and distinctive chapters that feature extensive archival materials and original insights from leading political scientists and historians. The volume contributes significantly to our understanding of Conservative Party politics, leadership, and conservatism more broadly.