Tobias Röding – författare
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2 produkter
Technology-Oriented Customer Touchpoints in Context of Services in Retailing
A Differentiated Analysis on Social Presence and Privacy Calculus
Häftad, 2023
961 kr
Lägg i varukorg
In this book, Tobias Röding addresses the topic of technology use along different touchpoints in context of different services in retailing, both in offline and online retail, with a total of eight essays. In particular, the interaction of technology use and the frontline employee is also …
