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Smooth Marketing and Consumption in Tumultuous Pre-1949 China
A Critical Analysis
Av Tony Yan
Inbunden, 2027
1795 kr
Kommande
This book is the first comprehensive work to study pre-1949 marketing history in China (1840-1949), a period of modernization under internal and external pressures. Providing readers with an eclectic lens to understand historical marketing and consumption, it primarily relies on a critical analysis …