Vincent Mabillard – författare

Visar alla böcker från författaren Vincent Mabillard. Handla med fri frakt och snabb leverans.

2 produkter

1. 

   Place Branding and Marketing from a Policy Perspective

   Building Effective Strategies for Places

   Av Vincent Mabillard, Martial Pasquier m. fl.

   Inbunden, 2023

   2586 kr

   Lägg i varukorg

   As part of an emerging literature on place branding, this book fills the important gap between practice-oriented literature—which lacks in-depth and critical analysis—and technical academic literature—which tends to miss down-to-earth practitioners' concerns and to overlook policy and political …

2. 

   Place Branding and Marketing from a Policy Perspective

   Building Effective Strategies for Places

   Av Vincent Mabillard, Martial Pasquier m. fl.

   Häftad, 2025

   706 kr

   Lägg i varukorg

   As part of an emerging literature on place branding, this book fills the important gap between practice-oriented literature—which lacks in-depth and critical analysis—and technical academic literature—which tends to miss down-to-earth practitioners' concerns and to overlook policy and political …