Will Greenwood – författare

What gives the world's best leaders the edge?Will Greenwood is best known for being an integral part of the 2003 Rugby World Cup-winning team. Ben Fennell has spent over 16 years helping the world's biggest businesses and brands grow. Together, they have established that world-class performance - in both business and sport - requires a fresh approach, and a new set of behaviours.Having spoken to inspirational leaders across all areas of business and sport, including Michael Johnson, Tanni Grey-Thompson, Rio Ferdinand, Dame Carolyn McCall, Dave Lewis and Sir Clive Woodward, the authors have identified the key characteristics of world-class performance. These guiding principles of celebrating difference, forging togetherness and accelerating growth constitute a new framework for modern leadership. Packed with insightful personal stories, and often painfully learnt lessons, Will and Ben offer a new playbook for world-class leadership, learning and growth.

What gives the world's best leaders the edge?Will Greenwood is best known for being an integral part of the 2003 Rugby World Cup-winning team. Ben Fennell has spent over 16 years helping the world's biggest businesses and brands grow. Together, they have established that world-class performance - in both business and sport - requires a fresh approach, and a new set of behaviours.Having spoken to inspirational leaders across all areas of business and sport, including Michael Johnson, Tanni Grey-Thompson, Rio Ferdinand, Dame Carolyn McCall, Dave Lewis and Sir Clive Woodward, the authors have identified the key characteristics of world-class performance. These guiding principles of celebrating difference, forging togetherness and accelerating growth constitute a new framework for modern leadership. Packed with insightful personal stories, and often painfully learnt lessons, Will and Ben offer a new playbook for world-class leadership, learning and growth.

Known as Shaggy to his mates, Greenwood is one of rugby's and international sport's most engaging, intelligent, outspoken and witty characters. A Lancastrian to the tips of this size 12 boots, the giant centre has been an automatic choice in the England XV since his debut against Australia in 1997. A few months earlier he looked set to become only the third uncapped Englishman to play for the British Lions when he came within a whisker of losing his life after he was speared to the ground in a heavy tackle, lost consciousness and swallowed his tongue. After taking several months to recover he quickly made an impact at international level following a widespread clamour in the press for his call-up to the England side. An elegant riposte to the old jibe that England rugby players lack guile and imagination, the Harlequins' and former Leicester centre has brought a shimmering, magical quality to his team's back play, opening up defences with clever angled running, superb distribution and a gravity-defying ability to stay up in the tackle. Greenwood also featured in England's doomed Rugby World Cup campaign in 1999 before playing a central role in the team's dramatic triumph in Australia four years later. His life off the pitch has been no less eventful, he and his wife Caro having experienced extreme despair and joy in recent years with the loss of one son, Freddie, and the birth of another, Archie.

In his almost 20 years in the sport, Will Greenwood has achieved just about everything a professional rugby player could ever aspire to, playing an integral role in the World Cup-winning campaign of 2003, and achieving great things with England beyond that at the Six Nations and on tour with the Lions. Never was a man better placed to write on the sport. From the grassroots to elite professionalism, Greenwood has made his name as the face of intelligent and entertaining rugby writing and punditry. From hilarious character sketches of players to technical discussion of scrummaging and World Cup reminiscences, Greenwood delivers unrivalled writing on rugby that takes the reader to the heart of the game.

In his almost 20 years in the sport, Will Greenwood has achieved just about everything a professional rugby player could ever aspire to, playing an integral role in the World Cup-winning campaign of 2003, and achieving great things with England beyond that at the Six Nations and on tour with the Lions. Never was a man more well placed to write on the sport. From the grass roots to elite professionalism, Greenwood has made his name as the face of intelligent and entertaining rugby writing and punditry. From hilarious character sketches of players to technical discussion of scrummaging and World Cup reminiscences, Greenwood delivers unrivalled writing on the game of rugby.