William D'Arienzo – författare
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2 produkter
Brand Management Strategies
Luxury and Mass Markets - with Studio
E-bok, 2016
1048 kr
Lägg i varukorg
As global economies grow and the cost of doing business increases, the brand is the pre-eminent business asset needed for success in global business development. Brand Management Strategies: Luxury and Mass Markets presents the brand experience on a market continuum from mass market to luxury, …
Brand Management Strategies
Luxury and Mass Markets - Bundle Book + Studio Access Card
2016
1375 kr
Lägg i varukorg
As global economies grow and the cost of doing business increases, the brand is the pre-eminent business asset needed for success in global business development. Brand Management Strategies: Luxury and Mass Markets presents the brand experience on a market continuum from mass market to luxury, …