Winston Fletcher – författare
Visar alla böcker från författaren Winston Fletcher. Handla med fri frakt och snabb leverans.
7 produkter
Advertising
A Very Short Introduction
Häftad, 2010
111 kr
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How advertising works is not a question that has a simple answer. Advertising is a diverse entity and different campaigns work (or fail to work) in a plethora of different ways. Most advertising persuades people to buy things, but how? And who does it aim to persuade? And how are these decisions …
Powers of Persuasion
The Inside Story of British Advertising 1951-2000
E-bok, 2008
202 kr
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During much of the second half of the 20th century advertising in Britain led the world. Yet no history of British advertising covering this heady period has previously been published. During those years advertising increasingly came to touch upon almost every aspect of every individual''s life, …
Advertising
A Very Short Introduction
E-bok, 2010
92 kr
Lägg i varukorg
How advertising works is not a question that has a simple answer. Advertising is a diverse entity and different campaigns work (or fail to work) in a plethora of different ways. Most advertising persuades people to buy things, but how? And who does it aim to persuade? And how are these decisions …
Advertising
A Very Short Introduction
E-bok, 2010
92 kr
Lägg i varukorg
How advertising works is not a question that has a simple answer. Advertising is a diverse entity and different campaigns work (or fail to work) in a plethora of different ways. Most advertising persuades people to buy things, but how? And who does it aim to persuade? And how are these decisions …
Powers of Persuasion
The Inside Story of British Advertising 1951-2000
E-bok, 2008
202 kr
Lägg i varukorg
During much of the second half of the 20th century advertising in Britain led the world. Yet no history of British advertising covering this heady period has previously been published. During those years advertising increasingly came to touch upon almost every aspect of every individual''s life, …
Powers of Persuasion
The Inside Story of British Advertising 1951-2000
Inbunden, 2008
418 kr
Lägg i varukorg
During much of the second half of the 20th century advertising in Britain led the world. Yet no history of British advertising covering this heady period has previously been published. During those years advertising increasingly came to touch upon almost every aspect of every individual's life, and …
Beating the 24/7
How Business Leaders Achieve a Successful Work/Life Balance
E-bok, 2003
592 kr
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As more than 90% of spending on the Internet comes from brick and mortar companies it is these operations that will form the client base for e-learning. This book shows those companies how to get e-learning implementation right first time. Don Morisson explores and explains the whole implementation …