Övrigt, Engelska, 2002
Strategy
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Beskrivning
Whilst there are a wide number of competing definitions of strategy there is a consensus about its importance and about its ability to determine whether a company succeeds or fails.This is the most comprehensive collection to date on all aspects of strategy.The collection:* explores different conceptions of strategy, from the classical, rational models of Porter, through the empirical, emergent emphasis of Mintzberg to the competence based models of Grant and others* considers the relationship between strategy and other subjects including economics and organisational studies* covers key new developments including scenario planning, networks and strategic groups and knowledge* looks at the implications of globalization and international management* examines key strategic decisions including diversification and mergers and acquisitions.With a new introduction by the editor and an extensive index, this collection is an invaluable reference tool and teaching aid.
Produktinformation
- Märke: Taylor & Francis Ltd
- Utgivningsdatum: 2002-04-25
- Höjd: 156 x 234 x undefined mm
- Vikt: 2 940 g
- Språk: Engelska
- Serie: Critical Perspectives on Business and Management
- Antal sidor: 1 500
- Förlag: Taylor & Francis Ltd
- EAN: 9780415251501
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