Övrigt, Engelska, 2027
MyLab Economics, Economics for Business eText, and Economics for Business print textbook (Package)
Av Elizabeth Jones, Jon Guest, Dean Garratt, John Sloman
1398 kr
Kommande
Beskrivning
Economics for Business is ideal if you are studying economics as part of a business degree or within management courses. It helps you connect economic theory to today’s global business issues, introducing key principles along with their relevance in the real world. Definitions, news stories and case studies help illustrate economics ideas; activities and questions help you assess your understanding at every stage. Uniquely, this text incorporates areas of application relevant for contemporary business practice, including business strategy, marketing and advertising, and more, as well as broader issues around environmental, social and governance (ESG), digital transformation, and other topics.
The 10th Edition has been updated with current economic developments, business practices, and policy debates. It updates and expands analysis of globalisation, economic resilience strategies, and innovation, along with artificial intelligence, climate change, and many other topics. The Sloman Economic News site posts a short analysis every month on current economic and business issues that relate to textbook material. Each article offers supporting links and questions to promote further exploration.
Produktinformation
- Märke: Pearson Education
- Utgivningsdatum: 2027-03-01
- Språk: Engelska
- Upplaga: 10
- Förlag: Pearson Education
- EAN: 9781292540962
Utforska kategorier
Mer om författaren
About our authors John Sloman was Director of the Economics Network from its foundation in 1999 until 2012 and is now Visiting Fellow at the University of Bristol, UK, where the network is based. He was also Visiting Professor at the University of the West of England, Bristol.Dean Garratt is a Senior Teaching Fellow at Aston University, UK, having previously been a Principal Lecturer at Nottingham Business School.Jon Guest is a Senior Teaching Fellow at Aston University, UK, and a National Teaching Fellow of Advance HE.Elizabeth Jones is a Professor of Economics and Director of Undergraduate Studies in the Department of Economics at the University of Warwick, UK.Discover more on our Sloman Economics News site.
Betyg & recensioner
0 recensioner
Inga recensioner tillgängliga.