Events Management Theory and Methods - Böcker

This is the first textbook and reference work on evaluation intended for event management andevent tourism. Drawing upon generic evaluation theory and methods, event and tourism researchand real-world experiences, the author provides concepts and tools needed for the establishment of a comprehensive evaluation system and the implementation of varied evaluation projects.The strength of this book lies in its emphasis on evaluation foundations, both theoretical andmethodological, enabling the student and practitioner to adapt the evaluation process to manysituations using:*A range of tools from simple checklists to more advanced logic models;*Specific chapters devoted to the most challenging evaluation contexts: the visitor and theirexperience, quality and human resources;*A chapter devoted to exploring different evaluation challenges in the full range of plannedevents, including the tourism dimension;*An introduction of impact assessment.The Events Management Theory and Methods Series examines the extent to which mainstream theory is being employed to develop event-specific theory, and to influence the very core practices of event management and event tourism. Each compact volume contains overviews of mainstream management theories and methods, examples from the events literature, case studies, and guidance on all aspects of planned-event management. They introduce the theory, show how it is being used in the events sector through a literature review, incorporate examples and case studies written by researchers and/or practitioners, and contain methods that can be used effectively in the real world. Series editor: Donald Getz.With online resource material, this mix-and-match collection is ideal for lecturers who need theoretical foundations and case studies for their classes, by students in need of reference works, by professionals wanting increased understanding alongside practical methods, and by agencies or associations that want their members and stakeholders to have access to a library of valuable resources.

This is the first textbook and reference work on evaluation intended for event management andevent tourism. Drawing upon generic evaluation theory and methods, event and tourism researchand real-world experiences, the author provides concepts and tools needed for the establishment of a comprehensive evaluation system and the implementation of varied evaluation projects.The strength of this book lies in its emphasis on evaluation foundations, both theoretical andmethodological, enabling the student and practitioner to adapt the evaluation process to manysituations using:*A range of tools from simple checklists to more advanced logic models;*Specific chapters devoted to the most challenging evaluation contexts: the visitor and theirexperience, quality and human resources;*A chapter devoted to exploring different evaluation challenges in the full range of plannedevents, including the tourism dimension;*An introduction of impact assessment.The Events Management Theory and Methods Series examines the extent to which mainstream theory is being employed to develop event-specific theory, and to influence the very core practices of event management and event tourism. Each compact volume contains overviews of mainstream management theories and methods, examples from the events literature, case studies, and guidance on all aspects of planned-event management. They introduce the theory, show how it is being used in the events sector through a literature review, incorporate examples and case studies written by researchers and/or practitioners, and contain methods that can be used effectively in the real world. Series editor: Donald Getz.With online resource material, this mix-and-match collection is ideal for lecturers who need theoretical foundations and case studies for their classes, by students in need of reference works, by professionals wanting increased understanding alongside practical methods, and by agencies or associations that want their members and stakeholders to have access to a library of valuable resources.

This new text and reference focuses on stakeholder theory applied to event management and goes beyond traditional approaches by treating event management as an applied field. The book goes further than the economic impacts of events, and looks with a new perspective at issues such as-•The relationships between stakeholders and the consequences that such relationships create•An approach strongly rooted in management and the commonly-recognized management functions of planning, organizing, staffing, directing and controlling•Introducing throughout the relevant theory and showing how theory is being used in the events sectorThe book uses a wide range of relevant examples and case studies that will be relatable to the real world. Online resources will also be included, such as annotated bibliographies, lists of further readings and periodicals, and relevant websites. It will be an essential introduction for all events students and practitionersThe Events Management Theory and Methods Series examines the extent to which mainstream theory is being employed to develop event-specific theory, and to influence the very core practices of event management and event tourism. Each compact volume contains overviews of mainstream management theories and methods, examples from the events literature, case studies, and guidance on all aspects of planned-event management. They introduce the theory, show how it is being used in the events sector through a literature review, incorporate examples and case studies written by researchers and/or practitioners, and contain methods that can be used effectively in the real world. Series editor: Donald Getz.With online resource material, this mix-and-match collection is ideal for lecturers who need theoretical foundations and case studies for their classes, by students in need of reference works, by professionals wanting increased understanding alongside practical methods, and by agencies or associations that want their members and stakeholders to have access to a library of valuable resources.

This is the first text to present a system for crowd management which integrates security with the other concerns for the health and safety for crowds, looking at the theories and practices of the management processes, plans, monitoring and evaluation of crowds. The management of crowds in events and festivals is extremely complex as such situations are unpredictable. Whilst traditional planning is initially used, a fixed plan only works when the crowd is compliant. Every event management team now needs to understand the complexity, the decisions under uncertainty and the long tail risks in order to successfully plan and maintain optimum crowd safety.Structured into four sections (Risk, Management, Security and Health) with templates, explanation points and case studies throughout, each of the sections is written by experts who have global experience in their field of excellence.By William O’Toole, Events Management Specialist, Sydney, Australia with Dr Stephen Luke (Health) Senior Registrar, Team Rubicon Australia College of Intensive Care Medicine, Australia, Peter Ashwin (Security) Principal, Event Risk Management Solutions LLC, Idaho, USA, Dr Jason Brown (Risk) National Security Director, Thales Australia & New Zealand, and Andrew Tatrai (Crowds) Chairman (Non-Executive Director), Australian Concert and Entertainment SecurityThe Events Management Theory and Methods Series examines the extent to which mainstream theory is being employed to develop event-specific theory, and to influence the very core practices of event management and event tourism. Each compact volume contains overviews of mainstream management theories and methods, examples from the events literature, case studies, and guidance on all aspects of planned-event management. They introduce the theory, show how it is being used in the events sector through a literature review, incorporate examples and case studies written by researchers and/or practitioners, and contain methods that can be used effectively in the real world. Series editor: Donald Getz.With online resource material, this mix-and-match collection is ideal for lecturers who need theoretical foundations and case studies for their classes, by students in need of reference works, by professionals wanting increased understanding alongside practical methods, and by agencies or associations that want their members and stakeholders to have access to a library of valuable resources.

This is the first text to present a system for crowd management which integrates security with the other concerns for the health and safety for crowds, looking at the theories and practices of the management processes, plans, monitoring and evaluation of crowds. The management of crowds in events and festivals is extremely complex as such situations are unpredictable. Whilst traditional planning is initially used, a fixed plan only works when the crowd is compliant. Every event management team now needs to understand the complexity, the decisions under uncertainty and the long tail risks in order to successfully plan and maintain optimum crowd safety.Structured into four sections (Risk, Management, Security and Health) with templates, explanation points and case studies throughout, each of the sections is written by experts who have global experience in their field of excellence.By William O’Toole, Events Management Specialist, Sydney, Australia with Dr Stephen Luke (Health) Senior Registrar, Team Rubicon Australia College of Intensive Care Medicine, Australia, Peter Ashwin (Security) Principal, Event Risk Management Solutions LLC, Idaho, USA, Dr Jason Brown (Risk) National Security Director, Thales Australia & New Zealand, and Andrew Tatrai (Crowds) Chairman (Non-Executive Director), Australian Concert and Entertainment SecurityThe Events Management Theory and Methods Series examines the extent to which mainstream theory is being employed to develop event-specific theory, and to influence the very core practices of event management and event tourism. Each compact volume contains overviews of mainstream management theories and methods, examples from the events literature, case studies, and guidance on all aspects of planned-event management. They introduce the theory, show how it is being used in the events sector through a literature review, incorporate examples and case studies written by researchers and/or practitioners, and contain methods that can be used effectively in the real world. Series editor: Donald Getz.With online resource material, this mix-and-match collection is ideal for lecturers who need theoretical foundations and case studies for their classes, by students in need of reference works, by professionals wanting increased understanding alongside practical methods, and by agencies or associations that want their members and stakeholders to have access to a library of valuable resources.

Event Portfolio Management explores the phenomenon of the event portfolio as a policy tool for cities and destinations. Divided into two parts – ‘Theory’ and ‘Practice’ – the book critically analyses and summarises key underpinnings behind portfolio theory development and identifies key trends and issues in the event portfolio approach. It examines the processes of event portfolio development and management, leveraging, stakeholder networking and collaboration, portfolio design, risk assessment and evaluation. With a wide geographical reach, the book introduces the results of empirical research from different international case studies, including Auckland, Wellington and Dunedin in New Zealand, Canberra and Melbourne in Australia, and Manchester and Edinburgh in the UK. The Event Management Theory and Methods Series examines the extent to which mainstream theory is employed to develop event-specific theory, and to influence the very core practices of event management and event tourism. Each compact volume contains overviews of mainstream management theories and methods, examples from the events literature, case studies, and guidance on all aspects of planned-event management. The series introduces the theory, shows how it is being used in the events sector through a literature review, incorporates examples and case studies written by researchers and/or practitioners, and contains methods that can be used effectively in the real world.Series editor: Donald Getz PhD., Professor Emeritus, University of Calgary, Canada.This is an indispensable specialist text for events students, scholars and practitioners. With additional online resource material, the book is ideal for lecturers who teach event tourism and need theoretical foundations and case studies for their classes. It is a valuable source of reference for students undertaking events and tourism programmes. For destination managers and other industry professionals, the book provides a theoretical and practical guide to developing successful and sustainable portfolios of events. Vladimir Antchak, PhD., is Senior Lecturer in Applied Management at the University of Derby, UK. Vassilios Ziakas, PhD., is Associate Professor in Sport Management at Plymouth Marjon University, UK.Donald Getz, PhD., is Professor Emeritus at the University of Calgary, Canada and Visiting Professor at the University of Derby, UK.

Impact assessment can be highly technical and complex, requiring a broad knowledge base and diverse skills, but like evaluation, it is a process fraught with philosophical, technical and political perils. Why is it done, by whom, and how, must be carefully planned. Impacts cannot always be ’proven’, so the nature of evidence becomes critical. Accordingly, a strong theoretical base is needed by all IA practitioners.Whilst economic impacts have received a great deal of attention, with sufficient material available to guide all applications, for social, cultural and environmental IA the theory and practice has lagged. In the context of Triple Bottom Line, social responsibility and sustainability approaches most of the available literature is on normative goals (such as going green, meeting sustainability standards), the nature of positive and negative impacts (a descriptive approach or based on public input), or theory about how impacts occur; very little theory development or praxis has been directed at impact assessment for these applied fields.In response to this lack of information, Event Impact Assessment is the first text to: •Develop professionalism for IA and evaluation in these applied management fields.•Position impact assessment within sustainability and responsibility paradigms.•Recommend goals, methods and measures for planning, evaluation and impact assessment pertaining to events and tourism.•Encourage the adoption of standard methods and key performance indicators in evaluation and impact assessment in order to facilitate valid comparisons, benchmarking, reliable forecasts, transparency and accountability.•Provide concepts and models that can be adapted to diverse situations.•Connect readers to the research literature through use of Research Notes and provision of additional readings.This text also works well as a companion text to Event Evaluation: Theory and methods for event management and tourism. The Events Management Theory and Methods Series examines the extent to which mainstream theory is being employed to develop event-specific theory, and to influence the very core practices of event management and event tourism. Each compact volume contains overviews of mainstream management theories and methods, examples from the events literature, case studies, and guidance on all aspects of planned-event management. They introduce the theory, show how it is being used in the events sector through a literature review, incorporate examples and case studies written by researchers and/or practitioners, and contain methods that can be used effectively in the real world. Series editor: Donald Getz.With online resource material, this mix-and-match collection is ideal for lecturers who need theoretical foundations and case studies for their classes, by students in need of reference works, by professionals wanting increased understanding alongside practical methods, and by agencies or associations that want their members and stakeholders to have access to a library of valuable resources.

Event Leadership: Theory and practice for event management and tourism examines, contextualises and applies leadership theory and practice at several levels. Using a wide range of contemporary research, this book explores in detail a range of leadership theories, providing insight into the developments that are driving leadership today. In light of the complex business needs of event organisations and in order to illustrate the concepts discussed, examples of case studies from the event sector are used throughout.Providing a comprehensive grounding in leadership theory, this book explores leadership in events from three distinct viewpoints using various event settings and types of events to illustrate:•"The leader" within event organisations: looking at leaders who are founders, or those that have been appointed, elected, evolved from other positions or emerged from a crisis – all of which have their own issues and effects.•Leadership within the events community, such as political leadership or leaders within event portfolios and networks. Questioning what does it take to achieve effective collaboration among events and between events and other key stakeholders? Is it the individual leader, or leadership that emerges from network dynamics?•The leadership role that events and professional organisations play in society, such as educational and inspirational leadership – looking at social marketing through events, with the aims of changing attitudes and behaviour. Part of the Event Management Theory and Methods Series. This series examines the extent to which mainstream theory is being employed to develop event-specific theory, and to influence the very core practices of event management and event tourism. They introduce the theory, show how it is being used in the events sector through a literature review, incorporate examples and case studies written by researchers and/or practitioners, and contain methods that can be used effectively in the real world. With online resource material, this mix-and-match collection is ideal for lecturers who need theoretical foundations and case studies for their classes, by students in need of reference works, by professionals wanting increased understanding alongside practical methods, and by agencies or associations that want their members and stakeholders to have access to a library of valuable resources. Series editor: Donald Getz PhD., Professor Emeritus, University of Calgary, Canada.

Event Leadership: Theory and practice for event management and tourism examines, contextualises and applies leadership theory and practice at several levels. Using a wide range of contemporary research, this book explores in detail a range of leadership theories, providing insight into the developments that are driving leadership today. In light of the complex business needs of event organisations and in order to illustrate the concepts discussed, examples of case studies from the event sector are used throughout.Providing a comprehensive grounding in leadership theory, this book explores leadership in events from three distinct viewpoints using various event settings and types of events to illustrate:•"The leader" within event organisations: looking at leaders who are founders, or those that have been appointed, elected, evolved from other positions or emerged from a crisis – all of which have their own issues and effects.•Leadership within the events community, such as political leadership or leaders within event portfolios and networks. Questioning what does it take to achieve effective collaboration among events and between events and other key stakeholders? Is it the individual leader, or leadership that emerges from network dynamics?•The leadership role that events and professional organisations play in society, such as educational and inspirational leadership – looking at social marketing through events, with the aims of changing attitudes and behaviour. Part of the Event Management Theory and Methods Series. This series examines the extent to which mainstream theory is being employed to develop event-specific theory, and to influence the very core practices of event management and event tourism. They introduce the theory, show how it is being used in the events sector through a literature review, incorporate examples and case studies written by researchers and/or practitioners, and contain methods that can be used effectively in the real world. With online resource material, this mix-and-match collection is ideal for lecturers who need theoretical foundations and case studies for their classes, by students in need of reference works, by professionals wanting increased understanding alongside practical methods, and by agencies or associations that want their members and stakeholders to have access to a library of valuable resources. Series editor: Donald Getz PhD., Professor Emeritus, University of Calgary, Canada.

* Thoroughly explains generic knowledge management frameworks and their application and relevance to planned events and event tourism* International case studies contributed by practitioners and other experts in the field at the end of chapters used to illustrate methods and applications. * Online lecturer resources to accompany in the form of teaching ppt slides, end of chapter multiple choice questions and sample questions.Provides an in-depth understanding of the challenging nature of events, where knowledge needs to be created and shared quickly and efficiently (pre- and during the event), as well as stored effectively post-event before the event organising team disperses. Generic Knowledge Management frameworks and models are introduced, applied and adapted to fit this challenging environment in order for event organisers to avoid ‘reinventing the wheel’ each year. Knowledge Management in Event Organisations is the first book to:* Encourage the adoption of standard knowledge management frameworks and methods in the field of event management;* Provide concepts and frameworks that can be adapted to a range of different events and different stakeholders;* Introduce the reader to alternative approaches to knowledge management, such as communities-of-practice, power/knowledge and Appreciative Sharing of Knowledge;* Recommend best practices for event organisers to develop a collaborative ‘knowledge culture’ through, e.g. trust and mutual understanding, and hence develop professionalisation of the field;* Develop a better understanding of how effective Knowledge Management can provide a competitive advantage for event organisations through, e.g. Efficiency, Innovation and Organisational Learning. Part of the Event Management Theory and Methods Series. This series examines the extent to which mainstream theory is being employed to develop event-specific theory, and to influence the very core practices of event management and event tourism. They introduce the theory, show how it is being used in the events sector through a literature review, incorporate examples and case studies written by researchers and/or practitioners, and contain methods that can be used effectively in the real world. With online resource material, this mix-and-match collection is ideal for lecturers who need theoretical foundations and case studies for their classes, by students in need of reference works, by professionals wanting increased understanding alongside practical methods, and by agencies or associations that want their members and stakeholders to have access to a library of valuable resources. Series editor: Donald Getz PhD., Professor Emeritus, University of Calgary, Canada.

* Thoroughly explains generic knowledge management frameworks and their application and relevance to planned events and event tourism* International case studies contributed by practitioners and other experts in the field at the end of chapters used to illustrate methods and applications. * Online lecturer resources to accompany in the form of teaching ppt slides, end of chapter multiple choice questions and sample questions.Provides an in-depth understanding of the challenging nature of events, where knowledge needs to be created and shared quickly and efficiently (pre- and during the event), as well as stored effectively post-event before the event organising team disperses. Generic Knowledge Management frameworks and models are introduced, applied and adapted to fit this challenging environment in order for event organisers to avoid ‘reinventing the wheel’ each year. Knowledge Management in Event Organisations is the first book to:* Encourage the adoption of standard knowledge management frameworks and methods in the field of event management;* Provide concepts and frameworks that can be adapted to a range of different events and different stakeholders;* Introduce the reader to alternative approaches to knowledge management, such as communities-of-practice, power/knowledge and Appreciative Sharing of Knowledge;* Recommend best practices for event organisers to develop a collaborative ‘knowledge culture’ through, e.g. trust and mutual understanding, and hence develop professionalisation of the field;* Develop a better understanding of how effective Knowledge Management can provide a competitive advantage for event organisations through, e.g. Efficiency, Innovation and Organisational Learning. Part of the Event Management Theory and Methods Series. This series examines the extent to which mainstream theory is being employed to develop event-specific theory, and to influence the very core practices of event management and event tourism. They introduce the theory, show how it is being used in the events sector through a literature review, incorporate examples and case studies written by researchers and/or practitioners, and contain methods that can be used effectively in the real world. With online resource material, this mix-and-match collection is ideal for lecturers who need theoretical foundations and case studies for their classes, by students in need of reference works, by professionals wanting increased understanding alongside practical methods, and by agencies or associations that want their members and stakeholders to have access to a library of valuable resources. Series editor: Donald Getz PhD., Professor Emeritus, University of Calgary, Canada.

* Links the contemporary tools and methodologies in project management (such as Agile, Scrum, Lean) to the context of event management;* Explains and discusses the theory in an applied context, linking to sustainable project management and the latest development in the technology;* Uses a range of international case studies to show the theory in practice;* Includes contributions from a diverse range of international experts;* Online lecturer resources to accompany in the form of teaching ppt slides, end of chapter multiple choice questions and sample questions;This text provides a unique lens for studying event project management in the era of sustainability, digital transformation, smart cities and rapid development in technology. It discusses and explains how to manage events utilising the sustainable project management model adapted to the specific context of event management.Part of the Event Management Theory and Methods Series. This series examines the extent to which mainstream theory is being employed to develop event-specific theory, and to influence the very core practices of event management and event tourism. They introduce the theory, show how it is being used in the events sector through a literature review, incorporate examples and case studies written by researchers and/or practitioners, and contain methods that can be used effectively in the real world. With online resource material, this mix-and-match collection is ideal for lecturers who need theoretical foundations and case studies for their classes, by students in need of reference works, by professionals wanting increased understanding alongside practical methods, and by agencies or associations that want their members and stakeholders to have access to a library of valuable resources. Series editor: Donald Getz PhD., Professor Emeritus, University of Calgary, Canada.

* Links the contemporary tools and methodologies in project management (such as Agile, Scrum, Lean) to the context of event management;* Explains and discusses the theory in an applied context, linking to sustainable project management and the latest development in the technology;* Uses a range of international case studies to show the theory in practice;* Includes contributions from a diverse range of international experts;* Online lecturer resources to accompany in the form of teaching ppt slides, end of chapter multiple choice questions and sample questions;This text provides a unique lens for studying event project management in the era of sustainability, digital transformation, smart cities and rapid development in technology. It discusses and explains how to manage events utilising the sustainable project management model adapted to the specific context of event management.Part of the Event Management Theory and Methods Series. This series examines the extent to which mainstream theory is being employed to develop event-specific theory, and to influence the very core practices of event management and event tourism. They introduce the theory, show how it is being used in the events sector through a literature review, incorporate examples and case studies written by researchers and/or practitioners, and contain methods that can be used effectively in the real world. With online resource material, this mix-and-match collection is ideal for lecturers who need theoretical foundations and case studies for their classes, by students in need of reference works, by professionals wanting increased understanding alongside practical methods, and by agencies or associations that want their members and stakeholders to have access to a library of valuable resources. Series editor: Donald Getz PhD., Professor Emeritus, University of Calgary, Canada.

* An ontology of the study of planned events and the professional practice of event management and event tourism;* User friendly explanations and language to explain and contextualise jargon and technical terms within this wide and varied field;* E version has an interactive function with hyperlinks to sources, books in the EMTM series as well as ability to bookmark pages, instant linkage to cross references and more. This Dictionary, produced by a distinguished and varied panel of international editors, is an invaluable reference for students, academics, practitioners, researchers, policy makers. For the first time, it compiles and defines a comprehensive glossary of terms used in the event-specific literature. Whilst many of these terms are commonplace, their usage in the events literature is often specific and in need of interpretation. Whilst there are numerous short entries and basic definitions, the emphasis has been placed on terms with high relevance to planned events, and in particular to theories, concepts and models specific to event studies. Multiple usages, including quotations are provided, where relevant, to cover the breadth of meanings and applications of the terms. Part of the Event Management Theory and Methods Series. This series examines the extent to which mainstream theory is being employed to develop event-specific theory, and to influence the very core practices of event management and event tourism. They introduce the theory, show how it is being used in the events sector through a literature review, incorporate examples and case studies written by researchers and/or practitioners, and contain methods that can be used effectively in the real world. With online resource material, this mix-and-match collection is ideal for lecturers who need theoretical foundations and case studies for their classes, by students in need of reference works, by professionals wanting increased understanding alongside practical methods, and by agencies or associations that want their members and stakeholders to have access to a library of valuable resources. Series editor: Donald Getz PhD., Professor Emeritus, University of Calgary, Canada.

The first text to fully explore the issue of ownership and governance of international events. Split onto two distinct parts of ‘Theory’ and ‘Cases’, it presents cases from sports as well as non-sports events, in addition to general principles regarding ownership and governance based on historical, legal and managerial considerations.Ownership and Governance of International Events explores these events as global common goods owned by communities of participants, be they athletes, spectators, visitors, tourists, fans, media consumers, local residents and their required partnership between public authorities (at local, regional and national levels) and private bodies (NGOs and commercial organisations). It argues that this perspective of an event as a ‘common good’ helps mega events to be better sustained over the long run and facilitates their acceptability by local residents and wider public opinion.

The first text to fully explore the issue of ownership and governance of international events. Split onto two distinct parts of ‘Theory’ and ‘Cases’, it presents cases from sports as well as non-sports events, in addition to general principles regarding ownership and governance based on historical, legal and managerial considerations.Ownership and Governance of International Events explores these events as global common goods owned by communities of participants, be they athletes, spectators, visitors, tourists, fans, media consumers, local residents and their required partnership between public authorities (at local, regional and national levels) and private bodies (NGOs and commercial organisations). It argues that this perspective of an event as a ‘common good’ helps mega events to be better sustained over the long run and facilitates their acceptability by local residents and wider public opinion.

The COVID-19 pandemic and resulting lockdowns has seen a boom in the occurrence of virtual events. Virtual Events Management is a unique text as it looks at events from both a live event, virtual event and hybrid perspective. It examines:•What are virtual events •What are hybrid events •How to develop an online event experience •How to engage with stakeholders •The practical approach to developing and delivering virtual and hybrid events Written in a clear and user friendly style, each chapter will have a clear learning structure and pedagogic features including aims of the chapter, international case studies to support the learning and demonstrate industry best practice, discussion points and a concluding ‘what we have learned’ feature to finish. Part of the Event Management Theory and Methods Series. This series examines the extent to which mainstream theory is being employed to develop event-specific theory, and to influence the very core practices of event management and event tourism. They introduce the theory, show how it is being used in the events sector through a literature review, incorporate examples and case studies written by researchers and/or practitioners, and contain methods that can be used effectively in the real world. With online resource material, this mix-and-match collection is ideal for lecturers who need theoretical foundations and case studies for their classes, by students in need of reference works, by professionals wanting increased understanding alongside practical methods, and by agencies or associations that want their members and stakeholders to have access to a library of valuable resources. Series editor: Donald Getz PhD., Professor Emeritus, University of Calgary, Canada and Vassilios Ziakas, Principal, Leisure Insights Consultancy, Leeds, UK.

The COVID-19 pandemic and resulting lockdowns has seen a boom in the occurrence of virtual events. Virtual Events Management is a unique text as it looks at events from both a live event, virtual event and hybrid perspective. It examines:•What are virtual events •What are hybrid events •How to develop an online event experience •How to engage with stakeholders •The practical approach to developing and delivering virtual and hybrid events Written in a clear and user friendly style, each chapter will have a clear learning structure and pedagogic features including aims of the chapter, international case studies to support the learning and demonstrate industry best practice, discussion points and a concluding ‘what we have learned’ feature to finish. Part of the Event Management Theory and Methods Series. This series examines the extent to which mainstream theory is being employed to develop event-specific theory, and to influence the very core practices of event management and event tourism. They introduce the theory, show how it is being used in the events sector through a literature review, incorporate examples and case studies written by researchers and/or practitioners, and contain methods that can be used effectively in the real world. With online resource material, this mix-and-match collection is ideal for lecturers who need theoretical foundations and case studies for their classes, by students in need of reference works, by professionals wanting increased understanding alongside practical methods, and by agencies or associations that want their members and stakeholders to have access to a library of valuable resources. Series editor: Donald Getz PhD., Professor Emeritus, University of Calgary, Canada and Vassilios Ziakas, Principal, Leisure Insights Consultancy, Leeds, UK.

* Fully developed case studies all with theoretical underpinning and clear learning outcomes.* Teaching notes accompany all cases which specify teaching methods to be adopted for effective use in the classroom.* Teaching Instructions and Lesson Plans provide which offer a step-by-step teaching process, how students should be organized, information to be provided, the questions to be raised, and suggested assignments.A comprehensive collection of fully developed case studies of event management and event tourism main areas, including human resources, leadership, marketing, strategy, operations, stakeholder management, and evaluation, all written by international experts. The cases mirror the practices and challenges in the event management industry across the globe – in different regional contexts and cultures – integrating theory with functional and operational perspectives. All are accompanied with teaching notes that explain learning outcomes, theoretical underpinnings, teaching methods, and provide detailed learning activities, questions and tools for analysis and guided assignments.Cases For Event Management and Event Tourism is a must have collection for all those studying and teaching event management nad event tourism. It contextualizes understanding and provides a real-life perspective on the theory, models and best practice in the industry.Part of the Event Management Theory and Methods Series. This series examines the extent to which mainstream theory is being employed to develop event-specific theory, and to influence the very core practices of event management and event tourism. They introduce the theory, show how it is being used in the events sector through a literature review, incorporate examples and case studies written by researchers and/or practitioners, and contain methods that can be used effectively in the real world. With online resource material, this mix-and-match collection is ideal for lecturers who need theoretical foundations and case studies for their classes, by students in need of reference works, by professionals wanting increased understanding alongside practical methods, and by agencies or associations that want their members and stakeholders to have access to a library of valuable resources. Series editor: Donald Getz PhD., Professor Emeritus, University of Calgary, Canada.

* Fully developed case studies all with theoretical underpinning and clear learning outcomes.* Teaching notes accompany all cases which specify teaching methods to be adopted for effective use in the classroom.* Teaching Instructions and Lesson Plans provide which offer a step-by-step teaching process, how students should be organized, information to be provided, the questions to be raised, and suggested assignments.A comprehensive collection of fully developed case studies of event management and event tourism main areas, including human resources, leadership, marketing, strategy, operations, stakeholder management, and evaluation, all written by international experts. The cases mirror the practices and challenges in the event management industry across the globe – in different regional contexts and cultures – integrating theory with functional and operational perspectives. All are accompanied with teaching notes that explain learning outcomes, theoretical underpinnings, teaching methods, and provide detailed learning activities, questions and tools for analysis and guided assignments.Cases For Event Management and Event Tourism is a must have collection for all those studying and teaching event management nad event tourism. It contextualizes understanding and provides a real-life perspective on the theory, models and best practice in the industry.Part of the Event Management Theory and Methods Series. This series examines the extent to which mainstream theory is being employed to develop event-specific theory, and to influence the very core practices of event management and event tourism. They introduce the theory, show how it is being used in the events sector through a literature review, incorporate examples and case studies written by researchers and/or practitioners, and contain methods that can be used effectively in the real world. With online resource material, this mix-and-match collection is ideal for lecturers who need theoretical foundations and case studies for their classes, by students in need of reference works, by professionals wanting increased understanding alongside practical methods, and by agencies or associations that want their members and stakeholders to have access to a library of valuable resources. Series editor: Donald Getz PhD., Professor Emeritus, University of Calgary, Canada.

The events industry is a multi-million dollar fast-moving industry, ergo it is a key target for corruption. With multiple revenue sources, complex logistics, ,a strict deadline and the need for quick decision making, it is vital the organisers are fully aware of all ways and means events can leave themselves vulnerable. This new volume from William O’Toole , takes the reader through all the stages, identifying the ‘weak spots’ and opportunities, and advising how to identify and prevent corruption. His core thesis is that mega corruption is empowered and accepted when petty corruption abounds. Addressing the mega corruption of mega events, without minimising the smaller and highly distributed petty corruption, is less than a band aid. He believes preventing corruption in events is a matter of ethics from the ground up. Laws and compliance are necessary, but ultimately it depends on people, on trust and integrity.'The Dark Side of Events' applies the advanced tools of risk management found in the International Standards ISO31010, 31000, 37001 to the prevention of corruption in events and includes a schema on how the text can be used as a training manual, teaching textbook and guide for events and event teams. The final chapter includes an ‘exposure to corruption assessment’ table. This provides events with a series of questions to assess their exposure to corruption. It will rate the event and event organisation and can be used in event tendering (bids) and proposals . International law increasingly requires all major companies, such as event sponsors, to only deal with other companies that have an anti-corruption policy. Written in a clear and user-friendly style, each chapter is designed to explore different aspects of the event process and where to be aware of risks of corruption. With over thirty real stories and examples from around the world, the reader will be fascinated by the depth and breadth of this dark side of events.Part of the Event Management Theory and Methods Series. This series examines the extent to which mainstream theory is being employed to develop event-specific theory, and to influence the very core practices of event management and event tourism. With online resource material, this mix-and-match collection is ideal for lecturers who need theoretical foundations and case studies for their classes, by students in need of reference works, and by professionals wanting increased understanding alongside practical methods. Series editors: Vassilios Ziakas, Consultant & Independent Scholar in Events Management, UK and Donald Getz PhD., Professor Emeritus, University of Calgary, Canada.

Effective communication is vital in event management. Event Communication: Theory and Methods for Event Management focuses attention on communication studies as applied to Event Management, through the whole event mamangment process. It pays particular attention to the latest technological innovations with the event industry including virtual events and digital technologies. With a wealth of case studies and examples of best practice, is explains the communication process covering issues such as:•Relationship and integrated communication for the event stakeholder management•Event mix strategies and multilevel communication•Different typologies of users and consumer behaviour•Communication planning and results•Events storytelling: dramaturgy and metacommunication•How to increase engagement and deliver immersive experiences•Innovative digital technologies and virtual events•Evaluating event communication The Event Management Theory and Methods Series examines the extent to which mainstream theory is employed to develop event-specific theory, and to influence the very core practices of event management and event tourism. Each compact volume contains overviews of mainstream management theories and methods, examples from the events literature, case studies, and guidance on all aspects of planned-event management. The series introduces the theory, shows how it is being used in the events sector through a literature review, incorporates examples and case studies written by researchers and/or practitioners, and contains methods that can be used effectively in the real world.Series editors: Donald Getz PhD., Professor Emeritus, University of Calgary, Canada and Vassilios Ziakas, PhD., is Consultant & Independent Scholar, UK.Barbara Mazza is Associate Professor (Roma, Italy) in the Department of Communication and Social Research of the Sapienza University of Rome, where teaches Communication for Business Management and Event Management and Communication. Department of Communication and Social Research, Sapienza, University of Rome.

Effective communication is vital in event management. Event Communication: Theory and Methods for Event Management focuses attention on communication studies as applied to Event Management, through the whole event mamangment process. It pays particular attention to the latest technological innovations with the event industry including virtual events and digital technologies. With a wealth of case studies and examples of best practice, is explains the communication process covering issues such as:•Relationship and integrated communication for the event stakeholder management•Event mix strategies and multilevel communication•Different typologies of users and consumer behaviour•Communication planning and results•Events storytelling: dramaturgy and metacommunication•How to increase engagement and deliver immersive experiences•Innovative digital technologies and virtual events•Evaluating event communication The Event Management Theory and Methods Series examines the extent to which mainstream theory is employed to develop event-specific theory, and to influence the very core practices of event management and event tourism. Each compact volume contains overviews of mainstream management theories and methods, examples from the events literature, case studies, and guidance on all aspects of planned-event management. The series introduces the theory, shows how it is being used in the events sector through a literature review, incorporates examples and case studies written by researchers and/or practitioners, and contains methods that can be used effectively in the real world.Series editors: Donald Getz PhD., Professor Emeritus, University of Calgary, Canada and Vassilios Ziakas, PhD., is Consultant & Independent Scholar, UK.Barbara Mazza is Associate Professor (Roma, Italy) in the Department of Communication and Social Research of the Sapienza University of Rome, where teaches Communication for Business Management and Event Management and Communication. Department of Communication and Social Research, Sapienza, University of Rome.

An edited volume which discusses and investigates five key themes of fast-moving and highly significant factors in the field of events management:•Technology•Equality, Diversity & Inclusion•Sustainability•Competition, Finances & Growth•Creativity & Event OperationsBringing together a team of expert international contributors who use real life case studies to contextualise, it provides the reader with a one-stop shop to all key areas of change and growth within the events industry. Part of the Event Management Theory and Methods Series. This series examines the extent to which mainstream theory is being employed to develop event-specific theory, and to influence the very core practices of event management and event tourism. With online resource material, this mix-and-match collection is ideal for lecturers who need theoretical foundations and case studies for their classes, by students in need of reference works, and by professionals wanting increased understanding alongside practical methods. Series editors: Vassilios Ziakas, Consultant & Independent Scholar in Events Management, UK and Donald Getz PhD., Professor Emeritus, University of Calgary, Canada.

An edited volume which discusses and investigates five key themes of fast-moving and highly significant factors in the field of events management:•Technology•Equality, Diversity & Inclusion•Sustainability•Competition, Finances & Growth•Creativity & Event OperationsBringing together a team of expert international contributors who use real life case studies to contextualise, it provides the reader with a one-stop shop to all key areas of change and growth within the events industry. Part of the Event Management Theory and Methods Series. This series examines the extent to which mainstream theory is being employed to develop event-specific theory, and to influence the very core practices of event management and event tourism. With online resource material, this mix-and-match collection is ideal for lecturers who need theoretical foundations and case studies for their classes, by students in need of reference works, and by professionals wanting increased understanding alongside practical methods. Series editors: Vassilios Ziakas, Consultant & Independent Scholar in Events Management, UK and Donald Getz PhD., Professor Emeritus, University of Calgary, Canada.