Glasshaus – serie

This is a new kind of JavaScript book. It's not cut'n'paste, it's not a reference, and it's not an exhaustive investigation of the JavaScript language. It is about client-side, web focused, and task-oriented JavaScript. JavaScript is a core skill for web professionals, and as every web professional knows, client-side JavaScript can produce all sorts of glitches and bugs. 'Practical JavaScript for the Usable Web' takes a two pronged approach to learning the JavaScript that you need to get your work done: teaching the core client-side JavaScript that you need to incorporate usable interactivity into your web applications, including many short functional scripts, and building up a complete application with shopping cart functionality. When you have finished working with this book, you'll have a thorough grounding in Client-side JavaScript, and be able to construct your own client-side functionality quickly, easily, and without falling into any of the usability traps that this technology leaves wide open. This book covers: DHTML for IE4 and NN4 browsers, and the Dom for the latest browsers Usability techniques Working scripts that can be incorporated into your web applications immediately Step-by-step breakdown of JavaScript shopping cart functionality Advanced Data Validation Techniques Book Info Covers DHTML for IE4 and NN4 browsers, and the Dom for the latest browsers. Discusses working scripts that can be incorporated into your web applications immediately. Provides advanced data validation techniques. From the Publisher This is for readers who are either learning JavaScript from scratch, or who have a little experience - perhaps with DreamWeaver behaviors, or incorporating scripts into their pages. It assumes a though understanding of HTML, and a little CSS experience. About the Author After an initial stint as a Visual Basic applications programmer at the Ministry of Defence in the UK, Paul Wilton found himself pulled into the Net. He is currently working freelance and is busy trying to piece together the Microsoft .Net jigsaw. Paul's main skills are in developing web front ends using DHTML, JavaScript, VBScript, and Visual Basic, and back-end solutions with ASP, Visual Basic, and SQL Server. Stephen Williams recently co-founded Chimera Digital Ltd, a company that brings together expertise in the fields of education, video production and web technologies, and produces content packages suitable for business in training, promotion, marketing, and more. Prior to this he worked for Edison Interactive, where he was the lead Vignette developer for their Switch2 entertainment portal web site. His interests in artificial life lead him from his PhD in Molecular Microbiology at the University of Birmingham, into object-oriented programming and the Internet. Sing Li is an active author, consultant, and entrepreneur. He has written for popular technical journals and is the creator of the "Internet Global Phone", one of the very first Internet phones available. His wide-ranging consulting expertise spans Internet and Intranet systems design, distributed architectures, web services, embedded systems, real-time technologies, and cross-platform software design. He also participates in the Jini and Jxta communities.

Once you've got a web site up and running it is all too easy to sit back and relax. But how do you know you did a good job? How can you improve the site you have based on real user behaviour? Without getting feedback from your users, how will you find out how it's being used? Web traffic analysis allows you to gain some insight into your site users: where they come from, what pages they like, and how often they come back. However, as statistics are prone to being misinterpreted, your insight often has to be taken with a pinch of salt. This book takes you through the process of analyzing your traffic, without taking for granted the statistics that you generate. Assuming you have a web site, reading this book will help you learn: - The techniques for gathering data on your users - Standards and Guidelines you should adhere to when interpreting your data - What other sites are doing to ensure they respect the privacy of their users - Insight into how real sites use web traffic analysis - Major case case studies from BBC News Online, eBay, and ASPToday - Additional material from The Onion, SmartGirl, and The New York Times From the Publisher This book is for any web professional who wants to understand their site traffic. It's also for anyone with an interest in finding out where their site is most used, and how to make comparisons with other sites. To get the most from this book, you'll need access to log files for your web site as they contain the information we'll show you how to analyze. The book discusses the privacy practices of The Onion, SmartGirl, and The New York Times, as well as examining in detail the traffic analysis techniques used by BBC News Online, eBay, and ASPToday.