New Economy Excellence – serie
Visar alla böcker i serien New Economy Excellence. Handla med fri frakt och snabb leverans.
2 produkter
New Economy Emotion
Engaging Customer Passion with e-crm
Av Alfredo Zingale, Matthias Arndt
Häftad, 2001
581 kr
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Despite the hype, e-commerce involves approaches that have long been established in conventional markets. The main difference is one of customer intimacy and reach. Through online Customer Relationship Management (CRM), e-commerce allows for the first time the possibility of genuine one-to-one …
New Economy Edge
Strategies and Techniques for Boosting Online Profitability
Häftad, 2001
485 kr
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The Wiley New Economy Excellence series has a simple aim - to help managers create and sustain competitive advantage in the new economy. Written by series editor Jeremy Kourdi, New Economy Edge is an inspiring look at how to create and develop profitable online activities by grasping the impact of …
