Routledge eBusiness – serie
Visar alla böcker i serien Routledge eBusiness. Handla med fri frakt och snabb leverans.
10 produkter
e-Business Fundamentals
Av Peter Eckersley, Lisa Harris m. fl.
Inbunden, 2003
2585 kr
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This comprehensive textbook considers all of the key business, management and technical issues of e-Business, examining and explaining how technologies can help organizations in both the public and private sectors conduct business in new ways.After addressing the changing nature of the e-Economy …
e-Business Fundamentals
Av Peter Eckersley, Lisa Harris m. fl.
Häftad, 2003
382 kr
Lägg i varukorg
This comprehensive textbook considers all of the key business, management and technical issues of e-Business, examining and explaining how technologies can help organizations in both the public and private sectors conduct business in new ways.After addressing the changing nature of the e-Economy …
Marketing the e-Business
Av Charles Dennis, Lisa Harris
Inbunden, 2002
3155 kr
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Since the much-hyped dot.com crash, treading the e-business path can be daunting. In these increasingly uncertain and cynical times, this useful text unpicks the challenges of e-Marketing for many types of business. It uses topical case studies and accompanying web material to provide an up-to-date …
Marketing the e-Business
Av Charles Dennis, Lisa Harris
Häftad, 2002
936 kr
Lägg i varukorg
Since the much-hyped dot.com crash, treading the e-business path can be daunting. In these increasingly uncertain and cynical times, this useful text unpicks the challenges of e-Marketing for many types of business. It uses topical case studies and accompanying web material to provide an up-to-date …
e-Economy
Rhetoric or Business Reality?
Inbunden, 2004
787 kr
Lägg i varukorg
As dot.com became dot.bomb, the hype that surrounded the meteoric growth of the network economy has given way to realism, or even scepticism, about the potential of ICT as a source of new business models. It is now appropriate to reflect critically on the e-economy hype, and to use this as a way of …
e-Economy
Rhetoric or Business Reality?
Häftad, 2004
517 kr
Lägg i varukorg
As dot.com became dot.bomb, the hype that surrounded the meteoric growth of the network economy has given way to realism, or even scepticism, about the potential of ICT as a source of new business models. It is now appropriate to reflect critically on the e-economy hype, and to use this as a way of …
Marketing the e-Business
Av Lisa Harris, Charles Dennis
Inbunden, 2007
3904 kr
Lägg i varukorg
E-marketing is rapidly growing in significance and is having a direct impact upon traditional marketing strategy and operations. It requires planning and innovation to make it work, implying organisational commitment and effective management, supported by appropriate technology, process and …
Marketing the e-Business
Av Lisa Harris, Charles Dennis
Häftad, 2007
936 kr
Lägg i varukorg
E-marketing is rapidly growing in significance and is having a direct impact upon traditional marketing strategy and operations. It requires planning and innovation to make it work, implying organisational commitment and effective management, supported by appropriate technology, process and …
e-Governance
Managing or Governing?
Inbunden, 2008
3063 kr
Lägg i varukorg
Developing hand in hand with e-Business in its use of information and communication technologies (ICTs), e-Government emerged in the 1990s with the promise of a more accessible, efficient and transparent form for public institutions to perform and interact with citizens. The successes-and some …
e-Governance
Managing or Governing?
Häftad, 2008
566 kr
Tillfälligt slut
Developing hand in hand with e-Business in its use of information and communication technologies (ICTs), e-Government emerged in the 1990s with the promise of a more accessible, efficient and transparent form for public institutions to perform and interact with citizens. The successes-and some …