Routledge Introductions to Media and Communications – serie
Visar alla böcker i serien Routledge Introductions to Media and Communications. Handla med fri frakt och snabb leverans.
12 produkter
Advertising
Av Iain MacRury
Inbunden, 2008
2468 kr
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Advertising, once seen as 'the official art of capitalist society' is an increasingly commonplace component of a characteristically promotional culture. Iain MacRury's Advertising offers the means to explore and evaluate this transition with an introduction to advertising for the contemporary …
Advertising
Av Iain MacRury
Häftad, 2008
594 kr
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Advertising, once seen as 'the official art of capitalist society' is an increasingly commonplace component of a characteristically promotional culture. Iain MacRury's Advertising offers the means to explore and evaluate this transition with an introduction to advertising for the contemporary …
Brands
Inbunden, 2006
2578 kr
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Marcel Danesi's outstanding introduction provides a clear guide to brands and brand identity, outlining their historical origins and their increasing centrality in contemporary consumer culture. He introduces: the origins of brands naming and brand image how semiotic theory can be used to analyze …
Brands
Häftad, 2006
808 kr
Lägg i varukorg
Marcel Danesi's outstanding introduction provides a clear guide to brands and brand identity, outlining their historical origins and their increasing centrality in contemporary consumer culture. He introduces: the origins of brands naming and brand image how semiotic theory can be used to analyze …
News
Inbunden, 2005
2504 kr
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From an author highly knowledgeable in the field, News is a handy and accessible guide that examines the history of news, both as newspapers and radio, and as entertainment and information, and introduces students to the key concepts and issues that surround the news.Using up-to-date case examples …
News
Häftad, 2005
617 kr
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From an author highly knowledgeable in the field, News is a handy and accessible guide that examines the history of news, both as newspapers and radio, and as entertainment and information, and introduces students to the key concepts and issues that surround the news.Using up-to-date case examples …
Internet
Av Lorenzo Cantoni, Stefano Tardini
Inbunden, 2006
1562 kr
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From music to gaming, information gathering to eLearning; eCommerce to eGovernment, Lorenzo Cantoni and Stefano Tardini's absorbing introduction considers the internet as a communication technology; the opportunities it affords us, the limitations it imposes and the functions it allows.Internet …
Internet
Av Lorenzo Cantoni, Stefano Tardini
Häftad, 2006
336 kr
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From music to gaming, information gathering to eLearning; eCommerce to eGovernment, Lorenzo Cantoni and Stefano Tardini's absorbing introduction considers the internet as a communication technology; the opportunities it affords us, the limitations it imposes and the functions it allows.Internet …
Photography
Av Stephen Bull
Häftad, 2009
619 kr
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Photography explores the photograph in the twenty-first century and its importance as a media form. Stephen Bull considers our media-saturated society and the place of photography in everyday life, introducing the theories used to analyse photographs and exploring the impact of digital …
Photography
Av Stephen Bull
Inbunden, 2009
2512 kr
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Photography explores the photograph in the twenty-first century and its importance as a media form. Stephen Bull considers our media-saturated society and the place of photography in everyday life, introducing the theories used to analyse photographs and exploring the impact of digital …
News
E-bok, 2005
727 kr
Lägg i varukorg
From an author highly knowledgeable in the field, News is a handy and accessible guide that examines the history of news, both as newspapers and radio, and as entertainment and information, and introduces students to the key concepts and issues that surround the news.Using up-to-date case examples …
News
E-bok, 2005
706 kr
Lägg i varukorg
From an author highly knowledgeable in the field, News is a handy and accessible guide that examines the history of news, both as newspapers and radio, and as entertainment and information, and introduces students to the key concepts and issues that surround the news.Using up-to-date case examples …
