The Best of Long Range Planning – serie
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6 produkter
6 produkter
Del 10 - The Best of Long Range Planning
Shareholder Value
Key to Corporate Development
Inbunden, Engelska, 1993
1 586 kr
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The tenth volume in the "Best of Long Range Planning Series" focuses on the role of shareholder value as a key tool to evaluating strategic options. Within limits, the concept has an essential part to play in strategic management. However, the authors argue that it should not be the only approach used, as customer focus and employee development are also crucial. By learning the lessons propounded in this volume, companies can avoid inappropriate predation, generate attractive returns for shareholders and provide a sound platform from which to launch and sustain successful customer-driven strategies and lasting competitive advantage.
Del 2 - The Best of Long Range Planning
Strategic Change
Building a High Performance Organization
Inbunden, Engelska, 1995
899 kr
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This volume brings together 12 outstanding articles from "Long Range Planning - The International Journal of Strategic Management" dealing with different aspects of the complex process of managing strategic change. Among the issues covered are the development of strategic vision and the creation of a sense of mission, the importance of corporate culture, the role of leadership and the factors affecting successful implementation of new strategies. Case histories are given describing the experiences of companies such as Volvo, Ciba-Geigy, and BP in their effort to become 'higher performance organisations' by the strategic management of change. This is a very timely work, focusing on the major challenges facing management today.
Del 1 - The Best of Long Range Planning
Marketing Strategies
New Approaches, New Techniques
Inbunden, Engelska, 1995
1 271 kr
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Marketing is continually having to adopt new approaches and techniques to respond to a changing business environment that is characterised by increasing consumer sophistication, deregulation, time-based competition, and lack of market growth. Such adaptive techniques have led to marked change in marketing practices over the years. This selection of papers from "Long Range Planning - The International Journal of Strategic Management" reflects the key contemporary issues and developments in marketing strategy that face organisations as they approach the next century. What emerges is a holistic view of the full range of changes that are taking place in marketing that both demonstrates the current state of marketing technique and provides a glimpse of where marketing is heading in the future.
Del 3 - The Best of Long Range Planning
Creating Value
Through Acquisitions, Demergers, Buyouts and Alliances
Inbunden, Engelska, 1997
1 160 kr
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Enormous amounts of money are made and lost through activities related to Mergers, Acquisitions, Demergers, Buyouts and Alliances. It is a major management pre-occupation in many organisations in both the private and public sectors, in almost all parts of the world. Yet, there is a vast difference between those organisations who appear to manage these processes successfully and those who do not. As a result, there is a particularly critical role for more effective learning. This subject area has been extensively covered by "Long Range Planning" and this volume brings together a substantial selection of the key papers published by the Journal on the subject over the past 30 years. This is a volume of articles based on the research, case studies and practical experience of leading authorities that stand the test of time. It is a volume that should be read and digested by anyone concerned with any aspect of this particularly challenging area.
Del 4 - The Best of Long Range Planning
Strategic Management
In Public and Voluntary Services - A Reader
Inbunden, Engelska, 1999
1 092 kr
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What does strategic planning for public and non-profit purposes look like? How does strategic planning differ from other kinds of planning, and how can these different approaches be reconciled? How can strategic planning and implementation be linked effectively to create strategic management? How can strategic management for public and non-profit purposes be tailored to fit differing circumstances, including those facing governments, public agencies, state enterprises, privatized enterprises, and non-profit organizations? What is the proper role for elected or appointed policy boards when it comes to strategic management? How can participation by key stakeholders be managed? How should various planning tools be used in strategic planning? This selection of papers from "Long Range Planning - The International Journal of Strategic Management" provides answers to these questions by presenting a variety of approaches to the improvement of strategic thinking and acting for all those who wish to sharpen their skills and improve their strategic planning and management efforts for public and non-profit purposes. It also describes some of the problems which can occur in the application of what is fast becoming a standard part of the management repertoire of public and non-profit organizations.
Del 5 - The Best of Long Range Planning
Developing Strategies for Competitive Advantage
Inbunden, Engelska, 1999
1 764 kr
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This selection of papers from "Long Range Planning - The International Journal of Strategic Management" examines the evolution of competitive advantage over the past decade, setting out areas of major change and areas which have been less subject to change. It begins by examining how strategic management has been influenced by the transformation of industries and the changes in the rules for success, and the dramatic rise in the strategic importance of information technology. In many industries, the established rules of the game no longer apply, and their continued use will most likely lead to failure, even for firms which appear to have unassailable positions of strength. It is not that strategic planning has failed, but rather that in a previous era of greater certainty and clearer boundaries, the unquestioning application of established strategic rules often worked. In the new era of competitive uncertainty and uncertain boundaries, many of the rules of strategy still apply, but they can only have utility when applied in an appropriate context. The book concludes that when clarity exists about business definition, industry definition and competitor definition and how strategic techniques or measures should be applied, then the strategic fundamentals which have obtained for many years are likely to continue to do so.