Technology and Strategy

Conceptual Models and Diagnostics

Inbunden, Engelska, 1994

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Beskrivning

Technology and Strategy is a comprehensive guide to creating a strategic plan that incorporates technological growth. Using real-life examples from industries from electronics to bio-technology, the authors present the tools planners need to integrate a firm's technological capabilities with its strategic plan. Importantly, the book also addresses broader questions about the role of technology, clarifying when it aids innovation, when it is evolutionary, and when it is revolutionary. These questions are tested against trends such as Total Quality Management, the resource-based view of strategy, and the increase in external acquisition of technology. Offering clear guidance through an increasingly complex area, Technology and Strategy will be a valuable reference for practising executives, general managers, strategic planners, R&D executives, and manufacturers.

Produktinformation

Utgivningsdatum:1994-12-01
Mått:160 x 242 x 19 mm
Vikt:558 g
Format:Inbunden
Språk:Engelska
Antal sidor:304
Förlag:OUP USA
ISBN:9780195079494

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Mer om författaren

Richard A. Goodman is Chair of Policy and Organizations Faculty at the John E. Anderson Graduate School of Management at the University of California, Los Angeles. Michael W. Lawless is Associate Professor of Strategy and Director of the Technology and Innovation Management Research Center at the University of Colorado, Boulder.

Recensioner i media

Technology and Strategy is one of those rare books that operates well on two levels: it retains its academic integrity while refusing to sacrifice managerial practicality....A thoroughly researched and well-written work, this book should be mandatory reading in both university classrooms and the executive suites of modern corporations.

Innehållsförteckning

1: A Roadmap to Effective Technology-Strategy Choices Part I: Broad Guidance for Technological and Strategic Praxis: Conceptual Frameworks and Contextual Analysis 2: Strategy as Defensible Competitive Advantage 3: The Technology-Strategy Interface Part II: Techniques for Diagnosing Situations and Selecting Technology Strategies 4: Success Conditions for Technology Strategies 5: Mapping a Technology's Antecedents 6: Mapping Technological Potential for Defensible Positioning 7: Some Examples of Strategic Technology Maps 8: Evaluating Your Advantage: The Innovation Audit 9: Detailing the Innovation Audit Technique 10: Some Examples of the Inovation Audit Part III: Technological Connections to Other Strategic Issues 11: Thinking About Technology 12: Technology, Core Competence, and the Resource-Based View 13: Technology and Strategy Issues in Improved Quality Part IV: Techniques for Managing Technology Strategies 14: Technology Management Techniques 15: Selecting Appropriate Technology Substrategies 16: Structuring the Organization for Advantage: The Technological Innovation Dimension 17: External Acquisition of Technology 18: The Elements of Strategic Action: Analysis, Formulation, and Implementation Bibliography Index