J.C. Bradbury is Professor of Economics at Kennesaw State University, which is located a few miles north of Truist Park in Cobb County, where his family has lived for generations. He's one of the country's leading sports economists, publishing numerous academic journal articles on the economics of sports, and the author of The Baseball Economist and Hot Stove Economics. He is the past-President of the North American Association of Sports Economists and serves as an associate editor for Journal of Sports Economics.

• 1: Introduction: We're Going to Build a City The Problem 2: The Homes of the Braves: Atlanta Becomes Major League 3: America's Addiction: The Path to Stadium Mania 4: The Seen and the Unseen: Economics of Stadiums and Broken Windows 5: The Stadium Replacement Cycle: What Will the Next Construction Wave Cost? 6: Disposable Stadiums: Selling More Than a Ballgame 7: Other People's Money: Incentivized Opulence This One Will Be Different 8: The Braves Way: Crossing Lester Maddox's Bridge 9: It Takes a Ballpark Village: Mixed-Use and Zero-Sum 10: How to Make $300 Million Disappear: Fiscal Illusion 11: Merchants of Hope: Spreading Pseudo-Economics Taking Inventory 12: The Rooster and the Sun: Understanding Causality 13: A Home Run for Cobb?: Return on Investment 14: If You Build It, Who Will Come?: The Visitor Economy 15: You Can't Put a Price on a Billion-Dollar Stadium: Intangible Public Goods 16: Nobody Goes There Anymore, It's Too Crowded: Development Externalities 17: Is There an Economic Case for Public Stadiums?: A Requiem for Market Failure Why Does This Keep Happening? 18: Monopoly Money: Empty Threats and Cheap Talk 19: Snake-Oil Scales: Developing More Than Players 20: The Cocktail Party Consensus: Your Friendly Neighborhood Growth Coalition 21: The Chamber (of Secrets): How the Braves Really Came to Cobb 22: Democracy Interrupted: Politicians versus the People 23: Fake News: Accidental Advocates and Editorial Sycophants 24: Shoot Anything That Flies: Doing "Economic Development" Denial 25: Ex-Post Parley: Experiencing the Braves Way 26: Moving the Fences In: If You Torture the Data Long Enough, It Will Confess 27: Shilling for a Stadium: Buying Credibility Accepting Responsibility 28: Improving Policy: Kicking Billionaires off the Dole 29: The Road to Recovery: This One Will Not Be Different 30: Appendix A: Historical Database of US Major-League Venues

J.C. Bradbury is Professor of Economics at Kennesaw State University, which is located a few miles north of Truist Park in Cobb County, where his family has lived for generations. He's one of the country's leading sports economists, publishing numerous academic journal articles on the economics of sports, and the author of The Baseball Economist and Hot Stove Economics. He is the past-President of the North American Association of Sports Economists and serves as an associate editor for Journal of Sports Economics.

• 1: Introduction: We're Going to Build a City The Problem 2: The Homes of the Braves: Atlanta Becomes Major League 3: America's Addiction: The Path to Stadium Mania 4: The Seen and the Unseen: Economics of Stadiums and Broken Windows 5: The Stadium Replacement Cycle: What Will the Next Construction Wave Cost? 6: Disposable Stadiums: Selling More Than a Ballgame 7: Other People's Money: Incentivized Opulence This One Will Be Different 8: The Braves Way: Crossing Lester Maddox's Bridge 9: It Takes a Ballpark Village: Mixed-Use and Zero-Sum 10: How to Make $300 Million Disappear: Fiscal Illusion 11: Merchants of Hope: Spreading Pseudo-Economics Taking Inventory 12: The Rooster and the Sun: Understanding Causality 13: A Home Run for Cobb?: Return on Investment 14: If You Build It, Who Will Come?: The Visitor Economy 15: You Can't Put a Price on a Billion-Dollar Stadium: Intangible Public Goods 16: Nobody Goes There Anymore, It's Too Crowded: Development Externalities 17: Is There an Economic Case for Public Stadiums?: A Requiem for Market Failure Why Does This Keep Happening? 18: Monopoly Money: Empty Threats and Cheap Talk 19: Snake-Oil Scales: Developing More Than Players 20: The Cocktail Party Consensus: Your Friendly Neighborhood Growth Coalition 21: The Chamber (of Secrets): How the Braves Really Came to Cobb 22: Democracy Interrupted: Politicians versus the People 23: Fake News: Accidental Advocates and Editorial Sycophants 24: Shoot Anything That Flies: Doing "Economic Development" Denial 25: Ex-Post Parley: Experiencing the Braves Way 26: Moving the Fences In: If You Torture the Data Long Enough, It Will Confess 27: Shilling for a Stadium: Buying Credibility Accepting Responsibility 28: Improving Policy: Kicking Billionaires off the Dole 29: The Road to Recovery: This One Will Not Be Different 30: Appendix A: Historical Database of US Major-League Venues

J.C. Bradbury is Professor of Economics at Kennesaw State University, which is located a few miles north of Truist Park in Cobb County, where his family has lived for generations. He's one of the country's leading sports economists, publishing numerous academic journal articles on the economics of sports, and the author of The Baseball Economist and Hot Stove Economics. He is the past-President of the North American Association of Sports Economists and serves as an associate editor for Journal of Sports Economics.

• 1: Introduction: We're Going to Build a City The Problem 2: The Homes of the Braves: Atlanta Becomes Major League 3: America's Addiction: The Path to Stadium Mania 4: The Seen and the Unseen: Economics of Stadiums and Broken Windows 5: The Stadium Replacement Cycle: What Will the Next Construction Wave Cost? 6: Disposable Stadiums: Selling More Than a Ballgame 7: Other People's Money: Incentivized Opulence This One Will Be Different 8: The Braves Way: Crossing Lester Maddox's Bridge 9: It Takes a Ballpark Village: Mixed-Use and Zero-Sum 10: How to Make $300 Million Disappear: Fiscal Illusion 11: Merchants of Hope: Spreading Pseudo-Economics Taking Inventory 12: The Rooster and the Sun: Understanding Causality 13: A Home Run for Cobb?: Return on Investment 14: If You Build It, Who Will Come?: The Visitor Economy 15: You Can't Put a Price on a Billion-Dollar Stadium: Intangible Public Goods 16: Nobody Goes There Anymore, It's Too Crowded: Development Externalities 17: Is There an Economic Case for Public Stadiums?: A Requiem for Market Failure Why Does This Keep Happening? 18: Monopoly Money: Empty Threats and Cheap Talk 19: Snake-Oil Scales: Developing More Than Players 20: The Cocktail Party Consensus: Your Friendly Neighborhood Growth Coalition 21: The Chamber (of Secrets): How the Braves Really Came to Cobb 22: Democracy Interrupted: Politicians versus the People 23: Fake News: Accidental Advocates and Editorial Sycophants 24: Shoot Anything That Flies: Doing "Economic Development" Denial 25: Ex-Post Parley: Experiencing the Braves Way 26: Moving the Fences In: If You Torture the Data Long Enough, It Will Confess 27: Shilling for a Stadium: Buying Credibility Accepting Responsibility 28: Improving Policy: Kicking Billionaires off the Dole 29: The Road to Recovery: This One Will Not Be Different 30: Appendix A: Historical Database of US Major-League Venues