Soft Power in China
Public Diplomacy through Communication
AvJ. Wang
E-bok
PDF, Engelska, 20111 367 kr
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Beskrivning
This book is about how China strives to rebuild its soft power through communication. It recounts China''s efforts by examining a set of public diplomacy tactics and programs in its pursuit of a ''new'' and ''improved'' global image. These case studies invites the reader to a more expansive discussion on the instruments of soft power.