Dispelling the Manufacturing Myth

Conventional wisdom holds that high wages, high capital costs, and worker inflexibility have cost America its ability to compete in the world manufacturing marketplace. This book demonstrates that U.S.-based manufacturing can compete in terms of quality, product features, and timely delivery—the real measures of competitiveness in the 1990s.

The committee identifies attributes that attract manufacturers to given locations and assesses the attractiveness of the United States as a location for different kinds of manufacturing. The volume dispels myths that have guided management decision making in the past and offers recommendations to promote the United States as a manufacturing site.

The volume discusses new approaches to understanding and controlling costs. With case studies from three important industries—consumer electronics, semiconductors, and automobiles—the book explores factors in site location decisions, highlighting advantages the United States can offer as a manufacturing site over low-cost rivals.