Values-based Service for Sustainable Business (häftad)
Format
Häftad (Paperback / softback)
Språk
Engelska
Serie
Routledge Studies in Management, Organizations and Society
Antal sidor
142
Utgivningsdatum
2011-03-04
Förlag
Taylor & Francis Ltd
Dimensioner
216 x 140 x 8 mm
Vikt
173 g
ISBN
9780415620390

Values-based Service for Sustainable Business

Lessons from IKEA

av Bo Edvardsson, Bo Enquist, Bo Edvardsson, Bo Enquist
Häftad,  Engelska, 2011-03-04
806
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The role of values in developing and managing service companies has been under researched in the existing literature - until now. This book analyzes a large organization (IKEA) as a basis for values based service for sustainable business. The authors provide an overview of the history of IKEA and the social and environmental perspectives that have acted as driving forces for creating economic value. They go on to develop values-based service thinking within the areas of service experience, service brand, and service leadership. The book concludes by comparing IKEA to other values-based service companies (such as Starbucks, H&M, and Body Shop); from these reflections, the book presents the key principles for a sustainable, values-based service business.

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De som köpt den här boken har ofta också köpt Business Transformation for a Sustainable Future av Samuel Sebhatu, Bo Enquist, Bo Edvardsson (häftad).

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Bo Edvardsson, Bo Enquist, Bo Edvardsson, Bo Enquist

Övrig information

Bo Edvardsson is professor and Director of CTF-Service Research Center at Karlstad University, Sweden. Bo Enquist is associate professor at CTF-Service Research Center at Karlstad University, Sweden.

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