Multinationals, Technology & Competitiveness (RLE International Business)

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• 1. Introduction. 2. International Business in a Changing World Environment. 3. Market Power of the Firm and International Transfer of Technology. 4. Multinational Enterprises, Technology Transfer and National Competitiveness. 5. Inward Direct Investment from the USA and Europe’s Technological Competitiveness. 6. The Changing Role of MNEs in the Creation and Diffusion of Technology. 7. International Direct Investment in Innovation: The Pharmaceutical Industry. 8. The Consequences of the International Transfer of Technology by MNEs: A Home Country Perspective. 9. Multinational Enterprises, Industrial Restructuring and Competitiveness: A UK Perspective. 10. The UK’s International Direct Investment Position in the Mid-1980s. 11. The Anglo-American Connection and Global Competition. 12. Multinational Enterprises and the Organization of Economic Interdependence.