Hongyi Lai is Associate Professor, School of Contemporary Chinese Studies, University of Nottingham and a Senior Research Fellow of the China Policy Institute, the University of Nottingham.Yiyi Lu is a Senior Research Fellow at the China Society of Economic Reform and an Associate with the New Diplomacy Platform.

"This book [may] well serve to provide readers with a better understanding of China’s recent diplomatic initiatives, and how China is seeking to balance between hard and soft power, between assertive and reassuring external behavior."- Taehwan Kim, Director of the Public Diplomacy Department at the Korea Foundation; Global Asia (www.globalasia.org)

• 1. Introduction Hongyi Lai 2. "Soft Power" and Chinese Soft Power Zheng Yongnian and Chi Zhang 3. Soft Language, Soft Imagery and Soft Power in China’s Diplomatic Lexicon David Scott 4. The Quandary of China’s Soft-Power Rhetoric: The "Peaceful-Rise" Concept and Internal Debate Dominik Mierzejewski 5. China’s Cultural Diplomacy: Going for Soft Power Hongyi Lai 6. Challenges for China’s International Communication Yiyi Lu 7. Challenges for China’s Harmonious Diplomacy Cheng (Jason) Qian 8. Debunking the Myth of China’s Soft Power: Changes in China’s Use of Foreign Assistance from 1949 to the Present Merriden Varral 9. Is China Rising at America’s Expenses? Anti-Americanism and Pro-China Sentiments in Global Public Opinion Zixiao Yang, David Zweig, and Zhengxu Wang 10. China’s Foreign Policy as a Rising Power in the Early 21st Century: The Struggle between Taoguangyanghui and Assertiveness Suisheng Zhao

Hongyi Lai is Associate Professor, School of Contemporary Chinese Studies, University of Nottingham and a Senior Research Fellow of the China Policy Institute, the University of Nottingham.Yiyi Lu is a Senior Research Fellow at the China Society of Economic Reform and an Associate with the New Diplomacy Platform.

"This book [may] well serve to provide readers with a better understanding of China’s recent diplomatic initiatives, and how China is seeking to balance between hard and soft power, between assertive and reassuring external behavior."- Taehwan Kim, Director of the Public Diplomacy Department at the Korea Foundation; Global Asia (www.globalasia.org)

• 1. Introduction Hongyi Lai 2. "Soft Power" and Chinese Soft Power Zheng Yongnian and Chi Zhang 3. Soft Language, Soft Imagery and Soft Power in China’s Diplomatic Lexicon David Scott 4. The Quandary of China’s Soft-Power Rhetoric: The "Peaceful-Rise" Concept and Internal Debate Dominik Mierzejewski 5. China’s Cultural Diplomacy: Going for Soft Power Hongyi Lai 6. Challenges for China’s International Communication Yiyi Lu 7. Challenges for China’s Harmonious Diplomacy Cheng (Jason) Qian 8. Debunking the Myth of China’s Soft Power: Changes in China’s Use of Foreign Assistance from 1949 to the Present Merriden Varral 9. Is China Rising at America’s Expenses? Anti-Americanism and Pro-China Sentiments in Global Public Opinion Zixiao Yang, David Zweig, and Zhengxu Wang 10. China’s Foreign Policy as a Rising Power in the Early 21st Century: The Struggle between Taoguangyanghui and Assertiveness Suisheng Zhao

Hongyi Lai is Associate Professor, School of Contemporary Chinese Studies, University of Nottingham and a Senior Research Fellow of the China Policy Institute, the University of Nottingham.Yiyi Lu is a Senior Research Fellow at the China Society of Economic Reform and an Associate with the New Diplomacy Platform.

"This book [may] well serve to provide readers with a better understanding of China’s recent diplomatic initiatives, and how China is seeking to balance between hard and soft power, between assertive and reassuring external behavior."- Taehwan Kim, Director of the Public Diplomacy Department at the Korea Foundation; Global Asia (www.globalasia.org)

• 1. Introduction Hongyi Lai 2. "Soft Power" and Chinese Soft Power Zheng Yongnian and Chi Zhang 3. Soft Language, Soft Imagery and Soft Power in China’s Diplomatic Lexicon David Scott 4. The Quandary of China’s Soft-Power Rhetoric: The "Peaceful-Rise" Concept and Internal Debate Dominik Mierzejewski 5. China’s Cultural Diplomacy: Going for Soft Power Hongyi Lai 6. Challenges for China’s International Communication Yiyi Lu 7. Challenges for China’s Harmonious Diplomacy Cheng (Jason) Qian 8. Debunking the Myth of China’s Soft Power: Changes in China’s Use of Foreign Assistance from 1949 to the Present Merriden Varral 9. Is China Rising at America’s Expenses? Anti-Americanism and Pro-China Sentiments in Global Public Opinion Zixiao Yang, David Zweig, and Zhengxu Wang 10. China’s Foreign Policy as a Rising Power in the Early 21st Century: The Struggle between Taoguangyanghui and Assertiveness Suisheng Zhao