HBR's 10 Must Reads on Sales (with bonus interview of Andris Zoltners) (HBR's 10 Must Reads)Harvard Business Review, Philip Kotler, Andris Zoltners, James C. Anderson Jr., Manish GoyalInbunden508 kr
Elusive Fan: Reinventing Sports in a Crowded MarketplaceIrving Rein, Philip Kotler, Ben Ryan ShieldsInbunden438 kr
Framework for Marketing Management; Interpretive Simulations Access Code Card Group BPhilip Kotler, Kevin Lane KellerInbunden3 987 kr
Marketing Management plus Pearson MyLab Marketing with Pearson eText (Package)Philip Kotler, Kevin Keller, Alexander Chernev1 329 kr
MyLab Marketing with Pearson eText Instant Access for Marketing Management, Global EditionPhilip Kotler, Kevin Keller, Alexander Chernev822 kr
Marketing ManagementPhilip Kotler, Kevin Keller, Mairead Brady, Malcolm Goodman, Torben HansenHäftad1 047 kr
Marketing Management, Global Edition 180 days SubscriptionPhilip Kotler, Kevin Keller, Alexander Chernev546 kr
Marketing Management, An Asian PerspectivePhilip Kotler, Kevin Keller, Swee Ang, Chin Tan, Siew LeongHäftad1 005 kr
MyLab Marketing with Pearson eText for Marketing Management, Global EditionPhilip Kotler, Kevin Keller822 kr
Marketing Management, Global Edition + MyLab Marketing with Pearson eTextPhilip Kotler, Kevin Keller, Alexander Chernev1 268 kr