Luke Dormehl is a journalist and filmmaker and author of The Apple Revolution: The Real Story of how Steve Jobs and The Crazy Ones Took Over the World. His writing has appeared in publications including The Chap, SFX and Fighting Spirit. He has conducted numerous interviews with people for both print and television, including, Sir Ian McKellen and Alain de Botton. Dormehl has directed several documentary films, most recently The Pantomime (2009), a look at behind-the-scenes turmoil in a small village panto, which was narrated by the actor Simon Callow.

"A persuasive, timely interrogation of one of our age's most dangerous assumptions: that information is the same as understanding, and that everything which counts can be counted." Tom Chatfield, author of Netymology and How to Thrive in the Digital Age "This is exactly the type of book we need to be reading as society considers the computerized control of nearly all the systems that affect our lives." Chris Dannen, Fast Company "A smart and thoughtful overview of algorithms and how they affect our daily lives." John P. Kelley, President and CEO of Blackstone Discovery

Luke Dormehl is a journalist and filmmaker and author of The Apple Revolution: The Real Story of how Steve Jobs and The Crazy Ones Took Over the World. His writing has appeared in publications including The Chap, SFX and Fighting Spirit. He has conducted numerous interviews with people for both print and television, including, Sir Ian McKellen and Alain de Botton. Dormehl has directed several documentary films, most recently The Pantomime (2009), a look at behind-the-scenes turmoil in a small village panto, which was narrated by the actor Simon Callow.

"A persuasive, timely interrogation of one of our age's most dangerous assumptions: that information is the same as understanding, and that everything which counts can be counted." Tom Chatfield, author of Netymology and How to Thrive in the Digital Age "This is exactly the type of book we need to be reading as society considers the computerized control of nearly all the systems that affect our lives." Chris Dannen, Fast Company "A smart and thoughtful overview of algorithms and how they affect our daily lives." John P. Kelley, President and CEO of Blackstone Discovery

Luke Dormehl is a journalist and filmmaker and author of The Apple Revolution: The Real Story of how Steve Jobs and The Crazy Ones Took Over the World. His writing has appeared in publications including The Chap, SFX and Fighting Spirit. He has conducted numerous interviews with people for both print and television, including, Sir Ian McKellen and Alain de Botton. Dormehl has directed several documentary films, most recently The Pantomime (2009), a look at behind-the-scenes turmoil in a small village panto, which was narrated by the actor Simon Callow.

"A persuasive, timely interrogation of one of our age's most dangerous assumptions: that information is the same as understanding, and that everything which counts can be counted." Tom Chatfield, author of Netymology and How to Thrive in the Digital Age "This is exactly the type of book we need to be reading as society considers the computerized control of nearly all the systems that affect our lives." Chris Dannen, Fast Company "A smart and thoughtful overview of algorithms and how they affect our daily lives." John P. Kelley, President and CEO of Blackstone Discovery