Watching Channel One

The Convergence of Students, Technology, and Private Business

Häftad, Engelska, 1994

Del i serien SUNY series, Education and Culture: Critical Factors in the Formation of Character and Community in American Life

393 kr

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Beskrivning

Channel One, an electronic curriculum that was developed primarily to sell products in the marketplace, is cablecast daily to approximately twelve-thousand public high schools in the United States. About one quarter of our public secondary schools have been wired by Whittle Communications, a private company, for the delivery of this required news program. This translates to a captive audience for advertisements of around eight- to nine-million teens.The political, economic, social, and cognitive impact of Channel One will be vast. How did school board members and administrators arrive at the decision to include Channel One in their districts? What is the form and content of news and advertising on Channel One? Do students pay attention to the news? To the ads? Do students learn from Channel One? These questions, among others, are addressed in this book. By employing various forms of discourse analyses, critical theory, rhetorical analysis, structural and post-structural readings, descriptive case studies, and traditional-effects studies, the authors provide a thorough investigation into Channel One.

Produktinformation

Utgivningsdatum:1994-07-01
Mått:149 x 228 x 14 mm
Vikt:345 g
Format:Häftad
Språk:Engelska
Serie:SUNY series, Education and Culture: Critical Factors in the Formation of Character and Community in American Life
Antal sidor:244
Förlag:State University of New York Press
ISBN:9780791419489

Utforska kategorier

Medievetenskap inom Samhälle och politik

Mer om författaren

Ann DeVaney is Professor and Director of the Graduate Program in Educational Technology at the University of Wisconsin, Madison.

Innehållsförteckning

AcknowledgmentIntroductionAnn De Vaney 1. Investigating Channel One: A Case Study ReportRhonda S. Robinson 2. The Effects of The Channel One Broadcast on Students' Knowledge of Current EventsNancy Nelson Knupfer and Peter Hayes 3. Channel One: Reactions of Students, Teachers, and ParentsNancy Nelson Knupfer 4. Is This the News?John C. Belland 5. Advertising and Channel One: Controversial Partnership of Business and EducationAnn Marie Barry 6. Reading the Ads: The Bacchanalian AdolescenceAnn De Vaney 7. Form, Style, and Lesson: An Analysis of Commercially Produced School News ProgramsBarbara Erdman 8. Whittling Away at Democracy: The Social Context of Channel OneMichael W. Apple 9. Drawing the Line: Questions of Ethics, Power, and Symbols in State Policy and the Whittle ConceptRobert Muffoletto 10. Two Rhetorics of Cynicism in Debates over Channel One: Two Riders in a Barren LandscapeHenry St. Maurice ContributorsIndex

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Watching Channel One

The Convergence of Students, Technology, and Private Business

AvAnn de De Vaney

Häftad, Engelska, 1994

Del i serien SUNY series, Education and Culture: Critical Factors in the Formation of Character and Community in American Life

393 kr

Tillfälligt slut

Beskrivning

Produktinformation

Utgivningsdatum:1994-07-01
Mått:149 x 228 x 14 mm
Vikt:345 g
Format:Häftad
Språk:Engelska
Serie:SUNY series, Education and Culture: Critical Factors in the Formation of Character and Community in American Life
Antal sidor:244
Förlag:State University of New York Press
ISBN:9780791419489

Utforska kategorier

Medievetenskap inom Samhälle och politik

Mer om författaren

Ann DeVaney is Professor and Director of the Graduate Program in Educational Technology at the University of Wisconsin, Madison.

Innehållsförteckning

AcknowledgmentIntroductionAnn De Vaney 1. Investigating Channel One: A Case Study ReportRhonda S. Robinson 2. The Effects of The Channel One Broadcast on Students' Knowledge of Current EventsNancy Nelson Knupfer and Peter Hayes 3. Channel One: Reactions of Students, Teachers, and ParentsNancy Nelson Knupfer 4. Is This the News?John C. Belland 5. Advertising and Channel One: Controversial Partnership of Business and EducationAnn Marie Barry 6. Reading the Ads: The Bacchanalian AdolescenceAnn De Vaney 7. Form, Style, and Lesson: An Analysis of Commercially Produced School News ProgramsBarbara Erdman 8. Whittling Away at Democracy: The Social Context of Channel OneMichael W. Apple 9. Drawing the Line: Questions of Ethics, Power, and Symbols in State Policy and the Whittle ConceptRobert Muffoletto 10. Two Rhetorics of Cynicism in Debates over Channel One: Two Riders in a Barren LandscapeHenry St. Maurice ContributorsIndex