The Author: Shirrel Rhoades is a former executive vice president of Marvel Entertainment and publisher of Marvel Comics. During a forty-plus-year career, he has held executive positions with Reader’s Digest, Ladies’ Home Journal, Redbook, Harper’s, and Scholastic. He taught magazine management for seventeen years at New York University’s Center for publishing, and he continues to consult in the magazine and comics industries.

«After many years as a comics professional, I thought I knew everything there was to know about the business – but this book showed me things even I had never realized about it.» (Danny Fingeroth, Author of ‘Superman on the Couch: What Superheroes Really tell Us About Ourselves and Our Society’)«An invaluable tool for anyone wanting to know the best way to break into the comic industry.» (Dan Buckley, President and Publisher, Marvel Comics)