William B. Werther Jr. is a professor of management, Office Depot Management Scholar, and co-director of the Center for Nonprofit Management at the University of Miami. Evan M. Berman is an associate professor of public administration at the University of Central Florida. Both have written widely on nonprofit management and have served as consultants to nonprofit organizations.

• Introduction Part I: The Strategic Perspective and Players 1. The Third Sector The Strategic ApproachBenefits of a Strategic ViewpointLimitations to a Strategic ViewpointThe Life Cycle of NonprofitsOperational Nonprofit EvolutionNonprofit LeadershipMultiple Roles of LeadersNonprofit BoardsLeadership and StaffingStrategic ExecutionPlan of the BookConclusionsReferences 2. The Strategic View Why Vision MattersVision-Directed MissionStrategic ThinkingEnvironmental Evaluation of NonprofitsPlanning and Goal SettingPitfalls of Strategic PlanningLeadership Roles and Decision MakingStrategy and StructureConclusionReferences 3. Board Development Board ResponsibilitiesBoard InvolvementStructured Board InvolvementBoard EvaluationBoard RecruitmentOrienting and Integrating New Board MembersBoard RenewalLiabilities of Board MembersConclusionReferences 4. Strategic Leadership Evolving Boundaries and ExpectationsThe CEO's Strategic RoleLong-Range PlanningOther Leadership ResponsibilitiesConclusionReferences 5. Staffing Nonprofits Human Resource Information SystemStaff RecruitmentStaff SelectionStaff OrientationTraining and DevelopmentStaff EvaluationStaff CompensationMotivating VolunteersBuilding a Human OrganizationConclusionReferences Part II: Strategic Execution 6. Nonprofit Productivity When Less Is MoreA Winning AttitudeTogether We CanA Little LeewayTechnology ManagementThe Accounting ApproachConclusionReferences 7. Evaluation and Accountability Fundamentals of EvaluationPerformance MeasurementData CollectionOrganizational EvaluationConclusionReferences 8. Building Bridges FrameworkAlliances among NonprofitsPartnerships with BusinessBecoming Like a BusinessAlliances Involving GovernmentConclusionReferences 9. Fundraising Strategic LinkagesAnnual Giving CampaignsSpecial EventsMajor GivingGrantsConclusionReferences 10. The Third Sector Reconsidered Vision/Mission-Driven NonprofitsThe Strategic ConnectionThe Life Cycle of NonprofitsThe Success Triangle: Board, Leadership, StaffEfficiency and EffectivenessAlliances and PartnershipsThe Great Funding CrisisThe Future of NonprofitsThe Golden Age of NonprofitsGlobal TrendsConclusionReferences

William B. Werther Jr. is a professor of management, Office Depot Management Scholar, and co-director of the Center for Nonprofit Management at the University of Miami. Evan M. Berman is an associate professor of public administration at the University of Central Florida. Both have written widely on nonprofit management and have served as consultants to nonprofit organizations.

• Introduction Part I: The Strategic Perspective and Players 1. The Third Sector The Strategic ApproachBenefits of a Strategic ViewpointLimitations to a Strategic ViewpointThe Life Cycle of NonprofitsOperational Nonprofit EvolutionNonprofit LeadershipMultiple Roles of LeadersNonprofit BoardsLeadership and StaffingStrategic ExecutionPlan of the BookConclusionsReferences 2. The Strategic View Why Vision MattersVision-Directed MissionStrategic ThinkingEnvironmental Evaluation of NonprofitsPlanning and Goal SettingPitfalls of Strategic PlanningLeadership Roles and Decision MakingStrategy and StructureConclusionReferences 3. Board Development Board ResponsibilitiesBoard InvolvementStructured Board InvolvementBoard EvaluationBoard RecruitmentOrienting and Integrating New Board MembersBoard RenewalLiabilities of Board MembersConclusionReferences 4. Strategic Leadership Evolving Boundaries and ExpectationsThe CEO's Strategic RoleLong-Range PlanningOther Leadership ResponsibilitiesConclusionReferences 5. Staffing Nonprofits Human Resource Information SystemStaff RecruitmentStaff SelectionStaff OrientationTraining and DevelopmentStaff EvaluationStaff CompensationMotivating VolunteersBuilding a Human OrganizationConclusionReferences Part II: Strategic Execution 6. Nonprofit Productivity When Less Is MoreA Winning AttitudeTogether We CanA Little LeewayTechnology ManagementThe Accounting ApproachConclusionReferences 7. Evaluation and Accountability Fundamentals of EvaluationPerformance MeasurementData CollectionOrganizational EvaluationConclusionReferences 8. Building Bridges FrameworkAlliances among NonprofitsPartnerships with BusinessBecoming Like a BusinessAlliances Involving GovernmentConclusionReferences 9. Fundraising Strategic LinkagesAnnual Giving CampaignsSpecial EventsMajor GivingGrantsConclusionReferences 10. The Third Sector Reconsidered Vision/Mission-Driven NonprofitsThe Strategic ConnectionThe Life Cycle of NonprofitsThe Success Triangle: Board, Leadership, StaffEfficiency and EffectivenessAlliances and PartnershipsThe Great Funding CrisisThe Future of NonprofitsThe Golden Age of NonprofitsGlobal TrendsConclusionReferences