Elina (Eleni) Michopoulou is Associate Professor in Business Management at University of Derby, UK. Eleni has published over 60 academic journal articles, book chapters and conference papers, sits on the editorial board of over 10 high impact academic journals and is the editor-in-chief of the International Journal of Spa and Wellness.Nikolaos Pappas is Associate Professor in Tourism, Hospitality and Events and the Director of CERTE (Centre for Research in Tourism Excellence) at the University of Sunderland, UK. His research interests focus on tourism planning and development, and risk and crisis management. Elena Cavagnaro is Professor of Sustainability in Hospitality and Tourism at NHL Stenden University of Applied Sciences. Elena has consulted several organizations in sectors such as hospitality, retail and health care on sustainability strategy and implementation. Her research focuses on sustainability within social, organizational and individual spheres.

• 1. Revisiting Online Tourism Forums as Vehicles for Value Co-destruction 2. The Role of Industry 4.0 Tools on Museum Attributes Identification: An Exploratory Study of Thyssen-Bornemisza National Museum (Madrid, Spain) 3. Generating and Sustaining Value Through Guided Tour Experiences’ Co-Creation at Heritage Visitor Attractions 4. Tourist–Tourist Social Interaction in the Co-creation and Co-destruction of Tourism Experiences among Chinese Outbound Tourists 5. Value Co-Creation and Co-Destruction: Considerations of Spa Servicescapes 6. Destination Image Co-creation in Times of Sustained Crisis 7. Co-creating Value in Desert Tourism Experiences

Elina (Eleni) Michopoulou is Associate Professor in Business Management at University of Derby, UK. Eleni has published over 60 academic journal articles, book chapters and conference papers, sits on the editorial board of over 10 high impact academic journals and is the editor-in-chief of the International Journal of Spa and Wellness.Nikolaos Pappas is Associate Professor in Tourism, Hospitality and Events and the Director of CERTE (Centre for Research in Tourism Excellence) at the University of Sunderland, UK. His research interests focus on tourism planning and development, and risk and crisis management. Elena Cavagnaro is Professor of Sustainability in Hospitality and Tourism at NHL Stenden University of Applied Sciences. Elena has consulted several organizations in sectors such as hospitality, retail and health care on sustainability strategy and implementation. Her research focuses on sustainability within social, organizational and individual spheres.

• 1. Revisiting Online Tourism Forums as Vehicles for Value Co-destruction 2. The Role of Industry 4.0 Tools on Museum Attributes Identification: An Exploratory Study of Thyssen-Bornemisza National Museum (Madrid, Spain) 3. Generating and Sustaining Value Through Guided Tour Experiences’ Co-Creation at Heritage Visitor Attractions 4. Tourist–Tourist Social Interaction in the Co-creation and Co-destruction of Tourism Experiences among Chinese Outbound Tourists 5. Value Co-Creation and Co-Destruction: Considerations of Spa Servicescapes 6. Destination Image Co-creation in Times of Sustained Crisis 7. Co-creating Value in Desert Tourism Experiences

Elina (Eleni) Michopoulou is Associate Professor in Business Management at University of Derby, UK. Eleni has published over 60 academic journal articles, book chapters and conference papers, sits on the editorial board of over 10 high impact academic journals and is the editor-in-chief of the International Journal of Spa and Wellness.Nikolaos Pappas is Associate Professor in Tourism, Hospitality and Events and the Director of CERTE (Centre for Research in Tourism Excellence) at the University of Sunderland, UK. His research interests focus on tourism planning and development, and risk and crisis management. Elena Cavagnaro is Professor of Sustainability in Hospitality and Tourism at NHL Stenden University of Applied Sciences. Elena has consulted several organizations in sectors such as hospitality, retail and health care on sustainability strategy and implementation. Her research focuses on sustainability within social, organizational and individual spheres.

• 1. Revisiting Online Tourism Forums as Vehicles for Value Co-destruction 2. The Role of Industry 4.0 Tools on Museum Attributes Identification: An Exploratory Study of Thyssen-Bornemisza National Museum (Madrid, Spain) 3. Generating and Sustaining Value Through Guided Tour Experiences’ Co-Creation at Heritage Visitor Attractions 4. Tourist–Tourist Social Interaction in the Co-creation and Co-destruction of Tourism Experiences among Chinese Outbound Tourists 5. Value Co-Creation and Co-Destruction: Considerations of Spa Servicescapes 6. Destination Image Co-creation in Times of Sustained Crisis 7. Co-creating Value in Desert Tourism Experiences