Dr. Sarah Ball is currently a lecturer at the University of Melbourne. Her research explores policy ideas and innovations, like behavioural insights and digitalisation, as they travel from idea to practice. She completed her PhD at the University of Queensland in 2020, following 5 years with the Australian Public Service.

• 1. Introduction 2. What are behavioural insights? 3. How can we understand policy-making in practice? 4. Dilemmas: Why was behavioural public policy an appealing innovation 5. The introduction of the Behavioural Economics Team 6. What does a behavioural policy team do? 7. The same name for different things? 8. The influence of traditions 9. Traditions in conflict 10. Cobbling it all together: The policy process in action 11. Behavioural insights: What happens to innovation when it travels?

Dr. Sarah Ball is currently a lecturer at the University of Melbourne. Her research explores policy ideas and innovations, like behavioural insights and digitalisation, as they travel from idea to practice. She completed her PhD at the University of Queensland in 2020, following 5 years with the Australian Public Service.

• 1. Introduction 2. What are behavioural insights? 3. How can we understand policy-making in practice? 4. Dilemmas: Why was behavioural public policy an appealing innovation 5. The introduction of the Behavioural Economics Team 6. What does a behavioural policy team do? 7. The same name for different things? 8. The influence of traditions 9. Traditions in conflict 10. Cobbling it all together: The policy process in action 11. Behavioural insights: What happens to innovation when it travels?

Dr. Sarah Ball is currently a lecturer at the University of Melbourne. Her research explores policy ideas and innovations, like behavioural insights and digitalisation, as they travel from idea to practice. She completed her PhD at the University of Queensland in 2020, following 5 years with the Australian Public Service.

• 1. Introduction 2. What are behavioural insights? 3. How can we understand policy-making in practice? 4. Dilemmas: Why was behavioural public policy an appealing innovation 5. The introduction of the Behavioural Economics Team 6. What does a behavioural policy team do? 7. The same name for different things? 8. The influence of traditions 9. Traditions in conflict 10. Cobbling it all together: The policy process in action 11. Behavioural insights: What happens to innovation when it travels?