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    1. Ekonomi och Ledarskap
    2. Företagsekonomi
    3. Entreprenörskap

    Classroom Exercises for Entrepreneurship

    A Cross-Disciplinary Approach: Second Edition

    AvJames D. Hart

    Häftad, Engelska, 2025

    Del i serien Elgar Guides to Teaching

    493 kr

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    Beskrivning

    This thoroughly revised second edition provides insightful learning exercises to help students develop their imaginative and creative abilities. It Illustrates the creative and practical dimensions of entrepreneurship, presenting ideas and time-tested techniques that contribute towards problem-solving and value creation while increasing the likelihood of novel solutions emerging.With 80 original and effective exercises applicable to an entire entrepreneurial process, James Hart outlines the pedagogical method of Creative Entrepreneurship. Hart introduces an assessment tool for learning as well as a reflection tool for student use, alongside useful tips for teaching. Featuring games, simulations, demonstrations and projects, each exercise can be easily adapted for specific teaching needs and incorporates clear learning objectives to ensure a dynamic classroom experience.This is an invaluable read for educators and students of entrepreneurship and business and management. It offers experiential learning insights to gain the most out of teaching and learning this complex topic. The tools and exercises also benefit governmental and private sector trainers when leading/teaching professional development enhancement courses.

    Produktinformation

    • Utgivningsdatum:2025-01-24
    • Mått:169 x 244 x undefined mm
    • Format:Häftad
    • Språk:Engelska
    • Serie:Elgar Guides to Teaching
    • Upplaga:2
    • Förlag:Edward Elgar Publishing Ltd
    • ISBN:9781035317554

    Utforska kategorier

    • Entreprenörskap inom Ekonomi och Ledarskap
    • Undervisning i specifika ämnen inom Psykologi och pedagogik

    Mer om författaren

    James D. Hart, Director of Arts Entrepreneurship, Southern Methodist University, USA

    Recensioner i media

    ‘This book provides a wealth of in-class exercises to engage students in all aspects of the entrepreneurial process. I found great comfort in using a resource that has such a broad repertoire of activities that can challenge students to master new ways of entrepreneurial thinking and acting. If you need an exercise on a particular topic in entrepreneurship, you will find it in this book. This is a wonderful resource for involving students in entrepreneurial experiences where they can learn by doing and reflecting.’

    Innehållsförteckning

    • ContentsForeword xJulie ShieldsAuthor’s notes xivStructure of exercises xxPART I IDEATIONBeing different and necessary 2Community tour and problem perception 5Daydream for inspiration 8Empathy or compassion 10Ideation via image and persona- building 15Looking for inspiration 16Synthesizing talents, interests, passions and skills (TIPS) 18Outside/in approach to niche identification 20Persona ideation and three ideas 22Three ideas/three strategies 27What if? 29Brain, solve this problem 32PART II ACTION1 Communication 37Can you excite us? 37Networking practice 40Find your voice 45Culture assimilation: The language of entrepreneurship 48Self-sufficiency, or trial by fire 50The power of stillness 54Leveraging AI to teach entrepreneurship methods 56Developing new entrepreneurship methods 612 Competition 67Visualizing the status quo 67Competitive matrix-building 71Competitive lemonade stands 743 Capital 77Creating an animatic 77Event to fund 80Four pitches: 10, 2, 30 and 1 84Mock crowdfunding campaign 884 Marketing 94Content of value for free 94Have a classmate tell your story 97Eyes and ears 101Playing with SEO 108Website creation for digital representation 1115 Networking 116Reaching the president 116The networking game 119Social elevator pitch 122Networking practice 1256 Pitching 129Peer-reviewed pitching 129Tiered structure of giving 131Video elevator pitch 1337 Plans and strategy 138Scale up, scale down 138Are business plans necessary? 142Brochure collaboration 145Budget-building, budget research 147Choose an imaginary board 151Reverse-engineering content (AI-based) 153Mutual need fulfillment 155Collective brainstorming 159Creating one’s path visually through infographics: startup to exit 163Crowdfunding and outsourcing: a strategy aimed at reducing risks 166Defense of plans 169Designing multiple revenue drivers 171Role-playing with AI (AI-based) 173If this, then that 176AI-driven social media content strategies (AI-based) 178Mapping the future 180The marble game 183Pricing one’s work 187Putting out fires 190Scavenger-hunting assets 192Speed-dating market feedback 195Testing assumptions 197Visualizing through storyboards 2008 Teams 202Archetypes and team-building for entrepreneurship 202Superhero powers and kryptonite 206Team self-management 209PART III INTROSPECTION AND REFLECTIONA sense of balance 214Collective problem articulation 216Say “yes” for a week 219Consciousness and the imagination 222Dump truck full of grapes 226Finding meaning 229In my mind’s eye, Horatio 232Pain point alleviation 236Stories of burnout 238Taking stock 240The game of perseverance 243The road less traveled by 246Watchers from the gates of the mind 249What would you risk? 254Why do you create? 257PART IV TEACHING AND EFFICACYAssessing experiential entrepreneurship exercises 261EE reflection tool 268Tips for teaching with experiential exercises 269PART V TYING THINGS TOGETHER: SUGGESTED RECIPES