Research Agenda for Mediatisation

Elgar Research Agendas outline the future of research in each area. Leading scholars are given the space to explore their subject in provocative ways and map out the potential directions of travel. They are relevant but also visionary.This illuminating Research Agenda explores the changing field of mediatisation studies as it adapts to evolving trends and threats. In light of socio-cultural change and a dynamic technological environment, leading experts put forward new research perspectives, framings and optics.Contributors integrate mediatisation with the latest developments in communication and respond to the merging of the discipline with processes of datafication, platformisation, algorithmisation and automation. Providing concrete proposals for future research branches, chapters frame mediatisation in terms of life change and advocate for increased focus on aspects such as robotics and gaming, as well as emphasising the need to include the research output of the Global South. Reflecting upon emerging social, economic and ethical issues, the Research Agenda investigates privacy, data colonialism and inequality to formulate an agenda of necessary issues for discussion.A Research Agenda for Mediatisation is a vital resource for scholars and students of media and communication and digital sociology. Its cutting-edge insights will also be valuable for interdisciplinary researchers, especially those working in the fields of AI, datafication and platformisation.