Strategy

Moving beyond simple instrumental toolkits, this fifth edition provides a deeply engaging, interdisciplinary perspective on the internal and external factors that shape organizational success. 
By balancing academic rigor with practical application, the text draws on expertise from a world-leading team of researchers. You will explore essential topics, from organizational politics and innovation to strategy processes, supported by diverse, global examples. 
Key updates to this edition include:
Standardized exercises and chapter summaries to help you check your understanding and track your progress. 
Global, current case studies featuring brands like Disney, Huawei, and Netflix, providing a truly international perspective on strategic challenges. 
A streamlined structure with concise chapters and a new glossary for easier navigation and study. 
Suitable for both undergraduate and postgraduate students on Strategy or Strategic Management modules, this is an indispensable guide for anyone looking to understand the reality of strategy today. 
The book is supported by a selection of online resources for lecturers, including a teaching guide, PowerPoints, and an online case study bank.