Alternate Reality Games
Gamification for Performance
AvAndy Petroski,Charles Palmer
E-bok
Engelska, 2016652 kr
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Beskrivning
While formal training and communication are a foundational approach to developing employees in the workplace, alternate reality games (ARGs) provide a framework for increased and sustained engagement within business organizations. ARGs are transmedia experiences designed to generate engagement and immersive learning beyond what is achieved in forma