Jun Lang is a tenure-track assistant professor of Asian Languages and Literatures at Pomona College, USA, specializing in Chinese linguistics and culture.

"Feminist Subversion of Linguistic Sexism in Contemporary China exposes the machinery of linguistic violence wielded by state media—and the insurgent counter-discourses forged by grassroots feminist activists and amplified through digital networks. Written amid escalating censorship of feminist expressions in China, Lang’s timely study shows how language operates as both an instrument of patriarchal domination and a site of political resistance. It argues forcefully for linguistic activism, revealing how struggles over gender equality in the digital age are waged and contested, word by word, on an increasingly militarized digital battlefield."Ping Zhu, Professor of Transnational Chinese Studies at UC San Diego, USA"Jun Lang’s new book offers an interdisciplinary study of gender labeling in contemporary China through the prisms of language, history, and technology. With its innovative approach, this groundbreaking work is a must read for anyone who feels uneasy about the rising risks of big-data AI-driven sexism and a technology-fueled misogynist culture in our everyday lifeworld."Hui Faye Xiao, Professor of Chinese Studies, University of Kansas, USA"Jun Lang’s Feminist Subversion of Linguistic Sexism in Contemporary China: Discursive Warfare is a bold, incisive, and rigorously researched study of language as a frontline in global gender politics. With methodological precision and theoretical clarity, grounded in China yet resonant worldwide, the book traces sexist labels from state media to everyday discourse, revealing how women cleverly, collectively, and creatively reclaim linguistic agency. I see this as a must-read across feminism, linguistics, media studies, and the social sciences."Kate Rose, co-author of 'Weibo Feminism', USA

• Introduction1. Linguistic Sexism: Pervasive Labels for Chinese Career Women2. Perpetuating Stereotypes: State Mainstream Media Portrayals of Professional Women 3. Gender Bias: A Multi-Dimensional Portrait 4. Digital Warfare: The Grassroots Fight Against Linguistic Sexism 5. Straight Man Cancer and Little Fresh Meat: Labels Women Give Men Conclusion: Non-Linearity and Complexity in Contemporary Chinese Feminism

Jun Lang is a tenure-track assistant professor of Asian Languages and Literatures at Pomona College, USA, specializing in Chinese linguistics and culture.

"Feminist Subversion of Linguistic Sexism in Contemporary China exposes the machinery of linguistic violence wielded by state media—and the insurgent counter-discourses forged by grassroots feminist activists and amplified through digital networks. Written amid escalating censorship of feminist expressions in China, Lang’s timely study shows how language operates as both an instrument of patriarchal domination and a site of political resistance. It argues forcefully for linguistic activism, revealing how struggles over gender equality in the digital age are waged and contested, word by word, on an increasingly militarized digital battlefield."Ping Zhu, Professor of Transnational Chinese Studies at UC San Diego, USA"Jun Lang’s new book offers an interdisciplinary study of gender labeling in contemporary China through the prisms of language, history, and technology. With its innovative approach, this groundbreaking work is a must read for anyone who feels uneasy about the rising risks of big-data AI-driven sexism and a technology-fueled misogynist culture in our everyday lifeworld."Hui Faye Xiao, Professor of Chinese Studies, University of Kansas, USA"Jun Lang’s Feminist Subversion of Linguistic Sexism in Contemporary China: Discursive Warfare is a bold, incisive, and rigorously researched study of language as a frontline in global gender politics. With methodological precision and theoretical clarity, grounded in China yet resonant worldwide, the book traces sexist labels from state media to everyday discourse, revealing how women cleverly, collectively, and creatively reclaim linguistic agency. I see this as a must-read across feminism, linguistics, media studies, and the social sciences."Kate Rose, co-author of 'Weibo Feminism', USA

• Introduction1. Linguistic Sexism: Pervasive Labels for Chinese Career Women2. Perpetuating Stereotypes: State Mainstream Media Portrayals of Professional Women 3. Gender Bias: A Multi-Dimensional Portrait 4. Digital Warfare: The Grassroots Fight Against Linguistic Sexism 5. Straight Man Cancer and Little Fresh Meat: Labels Women Give Men Conclusion: Non-Linearity and Complexity in Contemporary Chinese Feminism

Jun Lang is a tenure-track assistant professor of Asian Languages and Literatures at Pomona College, USA, specializing in Chinese linguistics and culture.

"Feminist Subversion of Linguistic Sexism in Contemporary China exposes the machinery of linguistic violence wielded by state media—and the insurgent counter-discourses forged by grassroots feminist activists and amplified through digital networks. Written amid escalating censorship of feminist expressions in China, Lang’s timely study shows how language operates as both an instrument of patriarchal domination and a site of political resistance. It argues forcefully for linguistic activism, revealing how struggles over gender equality in the digital age are waged and contested, word by word, on an increasingly militarized digital battlefield."Ping Zhu, Professor of Transnational Chinese Studies at UC San Diego, USA"Jun Lang’s new book offers an interdisciplinary study of gender labeling in contemporary China through the prisms of language, history, and technology. With its innovative approach, this groundbreaking work is a must read for anyone who feels uneasy about the rising risks of big-data AI-driven sexism and a technology-fueled misogynist culture in our everyday lifeworld."Hui Faye Xiao, Professor of Chinese Studies, University of Kansas, USA"Jun Lang’s Feminist Subversion of Linguistic Sexism in Contemporary China: Discursive Warfare is a bold, incisive, and rigorously researched study of language as a frontline in global gender politics. With methodological precision and theoretical clarity, grounded in China yet resonant worldwide, the book traces sexist labels from state media to everyday discourse, revealing how women cleverly, collectively, and creatively reclaim linguistic agency. I see this as a must-read across feminism, linguistics, media studies, and the social sciences."Kate Rose, co-author of 'Weibo Feminism', USA

• Introduction1. Linguistic Sexism: Pervasive Labels for Chinese Career Women2. Perpetuating Stereotypes: State Mainstream Media Portrayals of Professional Women 3. Gender Bias: A Multi-Dimensional Portrait 4. Digital Warfare: The Grassroots Fight Against Linguistic Sexism 5. Straight Man Cancer and Little Fresh Meat: Labels Women Give Men Conclusion: Non-Linearity and Complexity in Contemporary Chinese Feminism