Irene Calboli is Professor of Law at Texas A&M University School of Law, Academic Fellow at the University of Geneva, and Visiting Professor at Nanyang Technological University. She is an elected member of the American Law Institute and serves on the editorial boards of the Oxford Journal of IP Law and Practice, the Queen Mary Journal of Intellectual Property and the WIPO-WTO Colloquium Papers. Jane C. Ginsburg is the Morton L. Janklow Professor of Literary and Artistic Property Law at Columbia Law School. She is a Member of the American Philosophical Society, the American Academy of Arts and Sciences, Corresponding Fellow of the British Academy, and an Honorary Fellow of Emmanuel College, University of Cambridge.

'With brands assuming ever greater importance and value in the global market, this work is a much needed, comprehensive and insightful contribution from leading global experts.' Francis Gurry, Director General, World Intellectual Property Organization

• Part One. International Aspects of Trademark Protection; Part Two. Comparative Perspectives on Trademark Protection; Part II.

Irene Calboli is Professor of Law at Texas A&M University School of Law, Academic Fellow at the University of Geneva, and Visiting Professor at Nanyang Technological University. She is an elected member of the American Law Institute and serves on the editorial boards of the Oxford Journal of IP Law and Practice, the Queen Mary Journal of Intellectual Property and the WIPO-WTO Colloquium Papers. Jane C. Ginsburg is the Morton L. Janklow Professor of Literary and Artistic Property Law at Columbia Law School. She is a Member of the American Philosophical Society, the American Academy of Arts and Sciences, Corresponding Fellow of the British Academy, and an Honorary Fellow of Emmanuel College, University of Cambridge.

'With brands assuming ever greater importance and value in the global market, this work is a much needed, comprehensive and insightful contribution from leading global experts.' Francis Gurry, Director General, World Intellectual Property Organization

• Part One. International Aspects of Trademark Protection; Part Two. Comparative Perspectives on Trademark Protection; Part II.

Irene Calboli is Professor of Law at Texas A&M University School of Law, Academic Fellow at the University of Geneva, and Visiting Professor at Nanyang Technological University. She is an elected member of the American Law Institute and serves on the editorial boards of the Oxford Journal of IP Law and Practice, the Queen Mary Journal of Intellectual Property and the WIPO-WTO Colloquium Papers. Jane C. Ginsburg is the Morton L. Janklow Professor of Literary and Artistic Property Law at Columbia Law School. She is a Member of the American Philosophical Society, the American Academy of Arts and Sciences, Corresponding Fellow of the British Academy, and an Honorary Fellow of Emmanuel College, University of Cambridge.

'With brands assuming ever greater importance and value in the global market, this work is a much needed, comprehensive and insightful contribution from leading global experts.' Francis Gurry, Director General, World Intellectual Property Organization

• Part One. International Aspects of Trademark Protection; Part Two. Comparative Perspectives on Trademark Protection; Part II.