Developing the Global Organization
AvRobert T. Moran,Philip R. Harris
593 kr
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Beskrivning
· Do you know the difference between a global and multinational corporation?
· Are you familiar with "economies of scope?"
· Would your corporation benefit from "partnership marketing?"
· Which cross-cultural training strategies would best benefit your company''s personnel?
· How do you "globalize" your organization?
Today''s HRD specialists now have answers to these and many similar questions that loom on the horizon of a growing era of organizational and corporate globalization. This book helps human resource professionals fulfill bottom-line responsibilities of preparing their organization''s personnel for global interaction and competition.
Within this text the reader will discover various cross-cultural training and education strategies aimed at developing global organizations and managers who are able to conduct business successfully in world markets. Developing the Global Organization combines a theoretical foundation with practical information and suggestions that show you how to become an agent of change in creating a high-performance work force that is ready to capitalize on all international and intercultural opportunities that arise.