Sports Media
Transformation, Integration, Consumption
889 kr
Läs direkt i Bokus Reader – eller ladda ned till din enhet (PDF kräver ofta zoom och scroll på små skärmar).
Beskrivning
Looking toward a future with increasingly hybridized media offerings, Sports Media: Transformation, Integration, Consumption examines sports media scholarship and its role in facilitating understanding of the increasingly complex world of sports media. Acknowledging that consumer demand for sports media content has influenced nearly every major technology innovation of the past several decades, chapters included herein assess existing scholarship while positing important future questions about the role sports media will play in the daily lives of sports fans worldwide. Contributions from well-known scholars are supplemented by work from younger researchers doing new work in this area. Developed for the Broadcast Education Association's Electronic Media Research series, this volume will be required reading for graduate and undergraduate students in media, communication, sociology, marketing, and sports management, and will serve as a valuable reference for future research in sports media.
Produktinformation
Utforska kategorier
Mer om författaren
Innehållsförteckning
Hoppa över listan
Du kanske också är intresserad av
Del 1
Media and the Coming Out of Gay Male Athletes in American Team Sports
Andrew Billings, Leigh Moscowitz, Lawrence A. Wenner, Marie Hardin
Häftad, 2018
545 kr
Del 13
Gender Defenders of the Sport Binary
Travis R. Bell, Anne C. Osborne, Marie Hardin, Andrew Billings
Häftad, 2025
448 kr
Del 13
Gender Defenders of the Sport Binary
Travis R. Bell, Anne C. Osborne, Marie Hardin, Andrew Billings
Inbunden, 2025
1 153 kr
Del 1
Media and the Coming Out of Gay Male Athletes in American Team Sports
Andrew Billings, Leigh Moscowitz, Lawrence A. Wenner, Marie Hardin
Inbunden, 2018
1 407 kr