Majority and Minority Influence
Stamos Papastamou, Antonis Gardikiotis, Gerasimos Prodromitis
Inbunden, 2017
2 097 kr
AvGerasimos Prodromitis,Antonis Gardikiotis
909 kr
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Majority and minority influence research examines how groups influence the attitudes, thoughts and behaviours of individuals, groups and society as a whole. This volume collects recent work by an international group of scholars, representing a variety of different theoretical approaches to majority and minority influence.
The book provides a thorough evaluation of significant current developments with a particular focus on how active minorities can influence people’s thinking and behaviour, fight against conformity and contribute to real social change. It also discusses the following themes:
New avenues for future research are presented and many are born from a new integration between influence and persuasion theoretical traditions.
By focusing on the societal dimension of social influence this book contributes to filling a theoretical and epistemological gap in the relative literature. It offers a balanced and thorough presentation of the distinct theoretical and epistemological approaches employed by active and important researchers in the field making it essential reading for researchers and upper-level students of social psychology.