Present Beyond Measure (häftad)
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Format
Häftad (Paperback / softback)
Språk
Engelska
Antal sidor
368
Utgivningsdatum
2023-11-02
Förlag
John Wiley & Sons Inc
Dimensioner
234 x 188 x 13 mm
Vikt
636 g
ISBN
9781394202171

Present Beyond Measure

Design, Visualize, and Deliver Data Stories That Inspire Action

av Lea Pica
Häftad,  Engelska, 2023-11-02
317
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Are you suffering from Data Presentation Zombification? Billions of dollars and thousands of hours are lost every year during ineffective business meetings worldwide. Data practitioners painstakingly present their valuable analytical insights, only to fall flat, inspiring more yawns than yeses. In Present Beyond Measure: Design, Visualize, and Deliver Data Stories That Inspire Action, Lea Pica provides a 4-phase, step-by-step blueprint for planning, designing, visualizing, and delivering compelling data storytelling in business presentations. Following her blueprint, you will learn how to use neuroscience and cinematic storytelling techniques to galvanize your stakeholders into action. By the final page, you'll know exactly how to: Choose the data that matters most to your decision-makers Speak to different stakeholder audience personality types (even the most challenging) Infuse your data presentation with a persuasive narrative storyline Craft strategic recommendations that get approved and implemented Design simple, stunning slides that communicate without confusing Transmit your data story with best-practice data visualization techniques Avoid the most common data visualization violations and charting pitfalls Prepare for and deliver your presentation like a professional speaker Navigate challenging meeting conversations and logistics with ease Whether you work with little or big data, this book will show you how to prevent presentation zombies and inspire the action and credibility you and your organization deserve.
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  1. Present Beyond Measure
  2. +
  3. Data Storyteller's Handbook

De som köpt den här boken har ofta också köpt Data Storyteller's Handbook av Kat Greenbrook (häftad).

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Övrig information

LEA PICA is a data analyst turned Data Storytelling Advocate, international speaker, and workshop facilitator who teaches how to present data and inspire action to thousands of data and marketing practitioners around the world. Her mission is to transform data meeting snoozefests into vehicles for change using the power of neuroscience, storytelling, emotion, and effective communication.

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