Inbunden, Engelska, 2003
Internationalization
Firm Strategies and Management
Av Henry A. Giroux, C. Wheeler, F. McDonald, I. Greaves
Del i serien The Academy of International Business
1111 kr
Beställningsvara. Skickas inom 10-15 vardagar. Fri frakt över 249 kr.
Beskrivning
This is the 10th volume of The Academy of International Business book series bringing together the latest research on firm strategies and management and the internationalization of the firm from the 29th Academy of International Business UK conference. The four main themes of the book are subsidiary location and performance, internationalization and firm strategy, the internationalization of the small firm and the Internet and e-commerce.
Produktinformation
- Utgivningsdatum: 2003-03-13
- Mått: 152 x 229 x 22 mm
- Vikt: 641 g
- Format: Inbunden
- Språk: Engelska
- Serie: The Academy of International Business
- Antal sidor: 309
- Upplaga: 2003
- Förlag: Palgrave USA
- ISBN: 9781403906717
Utforska kategorier
Mer om författaren
COLIN WHEELER is a Senior Lecturer in the Department of Marketing at the University of Strathclyde. He has written widely in the area of International Marketing. - FRANK MCDONALD is Head of the International Business Unit at Manchester Metropolitan University Business School. His publications are mainly in the areas of International and European business. - IRENE GREAVES is Senior Lecturer in International Business in the Department of International Business, University of Central Lancashire.
Betyg & recensioner
0 recensioner
Inga recensioner tillgängliga.