53 kr
Läs direkt i Bokus Reader – eller ladda ned till din enhet
China is as tough a business environment as youll experience anywhere in the world, remaining one of the most complicated places to do business. Just ask all the company executives and entrepreneurs whove tried to do business there, lost money, and closed shop. They learned the hard way that success elsewhere doesnt always lead to riches in China.
Alan Refkin and Scott Cray, with Thornhill Capital, have spent years doing business in China, and they have a long-term track record of helping companies navigate the complicated business terrain. In this, their new guide, they share their intimate knowledge of how business is conducted in China. They explore the intricacies of how the Chinese negotiate, discuss ways to better protect yourself from the increased threat of cyberespionage and the theft of your intellectual property, show you how to litigate if necessary, take you through whats needed to successfully interact with government officials, and demonstrate how you can be successful and reap the financial rewards from conducting business in China.
Being successful in China is not an accident. What separates the thriving businessperson from those who abandon the country and their dreams for success is preparation. Get the information and tools you need to accomplish your goals, dominate, and win with Conducting Business in the Land of the Dragon.
Conducting Business in the Land of the Dragon is a keen twenty-first-century guide to China and makes excellent reading for both experienced Sinophiles and China novices. Everyone will learn from Alans fascinating experiences and understanding of China, its people, its culture, and its future.