A-Ha! Method

Gabe Zichermann is an entrepreneur, author, investor and leader of people. His four books, hundreds of speeches, and dozens of workshops on Gamification and Behavioral Design have fundamentally altered the future of Silicon Valley and how it designs technology products and workplace processes by making them more fun and engaging. Companies such as Apple, Google, Facebook, Microsoft and Amazon have adopted Gabe’s theories and practices, leading to significant revenue increases over time. Widely recognized for his ability to digest complex problems and processes and turn them into easily accessible, engaging and game-changing communication that cuts through the noise, Gabe is a frequent keynote speaker who is routinely rated as an audience (and organizer) favorite. He also runs an exclusive speaker coaching practice that has helped hundreds of successful entrepreneurs, executives and celebrities communicate beautifully in all settings. Now a resident of Los Angeles, Zichermann has recently co-founded a keto ice cream company called Two Spoons Creamery with his ex, proving complexity can be deliciously transformative if it’s well packaged.

Gabe provides a thoughtful, honest, and fun read with practical tips and guidance for our most powerful and influential asset – our voice! In a new era that no longer sees titles, credentials, or prestige as door-openers or guaranteed invitations, The A-Ha! Method validates that our most prized currency is how we speak. Everyone can benefit from this book and leverage it for growth and development.